Head of Marketing
Thuzio - New York, NY

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Reports to: CEO

Company: Thuzio’s marketplace enables the public to book Sports Talent, and soon other celebrity categories, for appearances and events. Founded by Tiki Barber (former NFL All-Pro), Mark Gerson (founder of Gerson Lehrman Group) and a team of successful eCommerce executives, Thuzio provides access, transparent pricing, and online booking capabilities to businesses and enthusiasts.

Position Mission: Develop and execute Thuzio’s overall b-to-b marketing strategy. Identify and target business customers and Talent at the local level across major US metros, with a cohesive story and strategy leveraging PR, social, event marketing, conferences, and digital. Manage, and continue to build, a lean, results-oriented, marketing team. Exciting ground-floor opportunity for an ambitious player/coach, with a business crossing the boundaries of sports and tech, poised for significant growth and success.

Desired Outcomes:
  • Develop and execute overall b-to-b marketing strategy across major US metros
  • Lead PR, social, event/conference marketing, digital, and networking efforts to grow Thuzio’s business customer base
  • Manage the marketing team towards overall objectives while ensuring the team is thrilled to come to work each day
  • Work closely with sales to implement a streamlined process in Salesforce of campaign management and success tracking
  • Thoughtfully identify and execute event-oriented local b-to-b marketing opportunities
  • Identify and participate in business development initiatives
  • Commit to analytics, careful planning, and tracking of results across all responsibility sets
Relevant Experience and Skills:
  • 5-7 years of overall marketing experience and at minimum, several years of b-to-b and management experience
  • Clear examples of success in executing a local b-to-b marketing strategy
  • Have managed an external PR agency
  • Hands-on marketer experienced with events, networking, and business development
  • SEO strategy experience a plus
  • Thrives in fast-paced, always evolving, startup environment
Additional Info:
Type: Full-time
Experience: VP/Director/Manager
Functions: General Business
Industries: Internet, Sports
Compensation: Annual salary plus commission/bonus

About this company
Thuzio provides an online platform for individuals and institutions to connect with public individuals for instruction, experiences and...