Marketing Database Analyst
Gaming Hospitality Executive - Church Rock, NM

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Great Opportunity for a Marketing Database Analyst position (posted April 4, 2013) in Church Rock, New Mexico. Gaming Hospitality Executive has been retained to assist a company to identify a candidate with experience in executing all aspects of data related activities and administers the production of direct mail.Job description for the Marketing Database Analyst is as follows... Responsible for the successful established research methodology and designing format for data gathering. Responsible for gathering data for direct mail programs, conventions, bus groups, hotel events, and other special events as needed. Reporting and analyzing; redemptions, membership enrollments, and any other information requested. Responsible for extracting data for mailings, e-mails offers, etc. and assists with execution. Works closely with Manager and Marketing in analyzing effectiveness of programs and promotions by utilizing data mining and pro-formas and any other effective methodology. Responsible for analyzing and interpreting company internal customer data and external data sources to support business decision-making. Utilizes predictive models to improve the effectiveness of marketing actions. Monitors and issues reports relating to customer behavior trends as identified through scheduled and triggered reports from marketing data warehouse. Mines marketing data warehouse and provides results for special requests issued by property marketing teams. Assists in developing written analysis and presentations.
The following qualifications are required for the Marketing Database Analyst position Associates Degree in a related field Plus three years progressive work experience in databases. Bachelors Degree preferred. Certified MySQL DBA (CMDBA) and experience with Oracle/ JD Edwards software is preferred. Casino experience preferred.We DO NOT open attachments!!! Please submit your resume using the 'Apply Now' buttonMarketing Database Analyst related terms: Statistical Analyst, Database Marketing Analyst, Quantitative Analyst, Data Analyst, Casino Marketing, Direct Marketing, Player Tracking and Promotional Marketing, Consumer Marketing and Database Development, Marketing Database Analyst, market segmentation, customer relationship marketing, CRM

About this company
Gaming Hospitality Executive specializes in identifying top talent for Employers in the Gaming-Hospitality & Technology/Manufacturing...