Inhouse Marketing Coordinator
Festiva Development Group - Orange Beach, AL

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Division & Department: Festiva Development Group Marketing

Job Status: F ull Time or Part Time

Reports To: Director of Marketing, Senior Marketing Manager or In-House Marketing Manager

FLSA Status:
Positions Supervised: None

The In-house (IH) Marketing Coordinator is responsible for scheduling owners to attend their annual owner’s update and for introducing qualified guests of owners, renters or exchangers staying on property to Festiva through direct face-to-face interaction at the concierge desk or over the phone. Through these activities, the IH Marketing Coordinator ensures that the owners and other targeted guests complete the sales presentation on Festiva’s resorts and Adventure Club.


The IH Marketing Coordinator:
Contacts owners in their homes over the phone, complying with all Do Not Call (DNC) lists, to schedule their 60-90 minute owner update either as a day drive, mini-vacation, or dinner party update.

Schedules qualified couples and individuals to attend a 120 sales presentation on Festiva’s resort and Adventure Club.

Runs pre-arrival reports and scrubs leads to confirm owners and guests checking into property are qualified or partially qualified to attend owner update/sales presentation.

Pulls equity and tour history for owners scheduled to tour and provide to sales prior to the owner checking in for update.

Greets owners and guests at check-in, actively engaging qualified prospects in discovering and satisfying vacation needs while determining whether they meet or exceed company qualifications and expectations.

Builds excitement about what they will see and hear and for the gifts they will receive in exchange for attending.

Manifests tour in SPI under original customer ID with premiums promised; emails physical manifest as back up if applicable.

Secures refundable seating deposit for guests of owners, renters, or exchangers.

Reviews qualifications with owners, guests of owners, renters, or exchangers.

Provides customer with accurate and thorough directions to sales reception.

Represents Festiva in a positive manner through dress, conversation, and conduct at all times.

Maintains minimum standards set by management at all times.


The IH Marketing Coordinator may also:
Generate leads and sell mini-vacation packages at applicable sites.

Work with In-house Marketing Manager to coordinate and attend any scheduled on property events.

Attend regularly scheduled meetings.


Education/Credentials (minimum required and preferred, when applicable)

No specialized training or education is required. On-the-job training is provided.


Some experience in sales or hospitality industry is preferred, but not required.

Festiva’s Core Competencies

Accountability: Ability to accept responsibility and account for his/her actions.

Adaptability: Ability to adapt to change in the workplace.

Customer oriented: Ability to take care of the customers’ needs while following company procedures.

Enthusiastic: Ability to bring energy to the performance of a task.

Ethical: Ability to demonstrate conduct conforming to a set of values and accepted standards.

Honesty/Integrity: Ability to be truthful and be seen as credible in the workplace.

Interpersonal: Ability to get along well with a variety of personalities and individuals.

Responsible: Ability to be held accountable or answerable for one’s conduct.

Safety awareness: Ability to identify and correct conditions that affect employee safety.

Tolerance: Ability to work successfully with a variety of people without making judgments.

Knowledge & Skills

Energy: Ability to work at a sustained pace and produce quality work.

Friendliness: Ability to exhibit a cheerful demeanor toward others.

Assertiveness: Ability to act in a self-confident manner to facilitate completion of a work assignment or to defend a position or idea.

Persuasiveness: Ability to influence others to change position or to adopt a specific point of view.

Oral Communication: Ability to communicate effectively with others using the spoken word.

Other Requirements

None at this time.


Next to each activity insert N, O, F, or C based on the job requirements.

N (Not Applicable)
Activity is not applicable to this occupation.

O (Occasionally)
Occupation requires this activity up to 33% of the time (0 - 2.5+ hrs/day)

F (Frequently)
Occupation requires this activity from 33% - 66% of the time (2.5 - 5.5+ hrs/day)

C (Constantly)
Occupation requires this activity more than 66% of the time (5.5+ hrs/day)

Add other physical requirements as applicable.

Physical Demands




Handling / Fingering

Reach Outward

Reach Above Shoulder



Squat or Kneel


10 lbs. or less

11-20 lbs.

21-50 lbs.

51-100 lbs

Over 100 lbs


12 lbs or less

13-25 lbs

26-40 lbs

41-100 lbs


The IH Marketing Coordinator works on their feet or seated at a concierge desk or booth at the property’s check-in area which has frequent visual and noise distractions. They may also work in an office environment where they contact prospects over the phone.

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