Director, Retail
Merkle Inc. - Charlotte, NC

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Who we are:
Merkle, Inc. is the nation’s largest and fastest growing customer relationship marketing (CRM) agency with a team of over 1,400 exceptionally talented people working throughout the United States, China and the UK. This is a place where exceptionally talented people want to be -- a place where they can harness their skills, build enduring relationships, and do remarkable things they otherwise wouldn’t.

Merkle is also a place where clients want to do business. For more than 20 years, many of the world’s top brands, financial institutions and leading nonprofit organizations have partnered with us to maximize the value of their customer portfolios. Our clients include Dell, DirecTV, Microsoft, Nike, Samsung, Bank of America, JP Morgan Chase, and the American Cancer Society, to name just a few.

We’ve created an ecosystem where talented people can be comfortable and thrive. We wear jeans. We bring our dogs to work. We let off steam with some pool or foosball. We have fun. But we also work hard. We execute. We innovate. We achieve. We take care of our clients, and each other.

A company filled with this level of talent and passion is going to get noticed. And we are proud of the recognition we’ve received. We’ve been recognized by Forrester Research as a “ Leader in Database Marketing ” 3 consecutive times. We’ve been named a “ Best Place to Work ” by Baltimore Magazine in 2009, 2010 and 2011. And our CEO, David Williams, was named “ CEO of the Year ” by SmartCEO magazine.

So if you’re smart, passionate, fun, and committed, consider joining Merkle, where you’ll fit right in.

Required Skills

What we need:
At Merkle we believe that finding and keeping A-talent is as important as landing a million-dollar account. We don’t just “fill seats” -- we work hard to find the right people. That’s one of the reasons we’ve been so successful, and why we’ve been growing more than 20% every year. To keep up with that growth, we need to bring on an experienced Lead Marketing Analyst to help support and grow our Quantitative Solutions Group in Columbia, MD.

About the role:
Individual contributor role that uses broad technical and data analysis skills as well as business and industry knowledge to identify client needs for quantitative analysis.

Determines relevant quantitative methods for solving client marketing issues

Assists in presenting ideas and findings to future and existing clients

Proactive and effective interaction with other internal groups throughout Merkle

Shares knowledge with other member of the analytics team and takes project lead on a short-term basis

Evaluates and improves internal tools and processes

Addresses and analyzes direct marketing programs using the following tools and techniques:

Predictive statistical models

Customer profiling

Regression analysis

Data Analysis and mining

External data enhancement

Break-even analysis

Required Experience

Required Experience

At least 5 years of experience in Marketing Analytics

Proficient in SQL. SAS preferred but not required

Understanding of Relational databases and transactional data

Retail industry experience preferred but not required

Campaign Analysis

Channel/Customer Level analysis

Familiarity with statistical concepts and modeling

Client Facing/Management Experience

Offshore/team management experience a plus

Master’s degree in statistics, math, economics, or related quantitative field

Merkle Inc. - 22 months ago - save job