Manager, Advertising & Marketing
Office of the Commissioner - New York, NY

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MAJOR PURPOSE

Work with Senior Manager in management of the brand advertising campaign and additional marketing and promotional efforts.

RESPONSIBILITIES
  • Work in conjunction with Senior Advertising Manager in the execution of national brand advertising campaign with a focus on player creative and promotion of Jewel Events (Opening Day, All-Star Game, Postseason)
  • Manage day-to-day relationship with agency of record with Senior Manager
  • Duties include but are not limited to assisting in:
    • Development of creative strategy
    • Creative Evaluation
    • Correspondence with Clubs and player agents to confirm player involvement in brand creative
    • Oversee production shoots from pre-production to post-production in conjunction with agency
    • Manage project budgets
    • Planning and evaluation of media and schedules
  • MLB liaison between agency/production company and Club while on-site for campaign shoots
  • Support Advertising and Marketing Department on other projects as needed
REQUIREMENTS
  • Bachelor’s degree in advertising or marketing and a minimum of 4 to 5 years relevant experience or an equivalent combination of education and experience.
  • Agency account management experience and/or on-site production experience required
  • Sports Marketing background preferred
  • Excellent computer aptitude including working knowledge of MS Office Suite (Word, Excel, Access and PowerPoint)
  • Excellent interpersonal, written, and oral communication skills
  • Analytical skills, demonstrated initiative, and the ability to exercise sound decision-making skills
  • Extensive multi-tasking skills and experience managing deliverables with time-sensitive deadlines
  • Professional demeanor, organized and detail oriented
  • Demonstrated baseball acumen
  • Demonstrated knowledge of and interest in sports marketing
  • Working knowledge of social media and digital media landscape

Major League Baseball - 11 months ago - save job - block
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