Manager, Consumer Brand Strategy
Blue Cross Blue Shield Association - Chicago, IL

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The manager is responsible for supporting the development, and leading and managing consumer brand strategy to improve the competitive position of the Blue System. Through operational and people / project management the manager leads specific initiatives which provide strategic and tactical solutions for Blue Plans and the Blue System.

Required Basic Qualifications
•Experience developing and building consumer brand strategies from deep consumer insights
•A minimum of five to seven years related business experience
•Bachelor’s degree in related discipline or equivalent experience
•Experienced in managing and developing staff to achieve desired business results
•Ability to manage multiple programs initiatives
Preferred Basic Qualifications
•Demonstrated creativity in development of approaches and methods to solutions
•Demonstrated ability to make effective, persuasive presentations
•Strong analytical skills
•Strong relationship building skills
•Demonstrated ability to work independently
•Must pass Academy of Health Management Level I within first year of employment
Equal Opportunity Employer M/F/D/V

Blue Cross Blue Shield Association - 2 years ago - save job
About this company
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Health Care Service Corporation (HCSC) is a licensee of the Blue Cross and Blue Shield Association. The mutually owned company consists of...