Marketing Administrator
Wyndham Vacation Ownership - New Orleans, LA

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Summary:

The Marketing Coordinator contributes to customer acquisition and sales and marketing efficiency by working collaboratively across regions and departments (marketing, sales, finance, legal) researching and evaluating marketing operational issues, and developing and implementing solutions. The Coordinator handles a variety of data related functions including lead list processing, lead performance analysis, and ad-hoc research and reporting.

Responsibilities:

1. Work collaboratively across regions and divisions to research operational issues and develop and execute solutions to enhance marketing efficiencies.

2. Managing the accounting and distribution of collateral inventory to sales and marketing offices.

3. Process and distribute electronic lead lists to regional staff in a ready to use format.

4. Collaborate with regional staff to resolve operational issues regarding use of corporate generated leads.

5. Produce performance reporting for corporate lead generation programs.

6. Complete list pulls for regional marketing and Corporate Marketing staffs.

7. Develop and measure metrics, producing reports, drawing conclusions and recognizing implications of data trends. The Coordinator is expected to provide written summaries and make sound business recommendations to marketing management.

8. Assist marketing employees in troubleshooting marketing data issues.

9. Produce ad-hoc research and reporting on programs and operational issues

Education
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Bachelor degree from a 4-year college, plus 3 years work experience; or an equivalent combination of education and related work experience.
Manages:
This position has no direct reports.
Skills
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Outstanding analytical and problem solving skills
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Ability to evaluate data and recognize problems, trends, and successes
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Excellent oral and written communication skills, attention to detail and ability to meet deadlines
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Ability to provide clear, concise, written summary of report analysis
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Ability to work effectively across departments and regions
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Strong working knowledge of Microsoft Office applications, particularly Microsoft Access and Excel
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Must be highly motivated to perform independently
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Be able to think logically and solve analytic problems
Experience Requirements:
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Experience in managing data with Microsoft Access
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Extensive hands-on interaction with computer systems and analytical tools supporting database marketing
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Direct marketing experience (desired)
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Hands-on experience with lead generation, upgrades, and owner referral programs (desired)
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Experience developing and effectively communicating new business processes
Performance Factors
Intellectual
Analytical
Problem-solver
Information seeker
Detail oriented
Interpersonal factors
Collaborative
Persuasive
Pro-active
Motivation factors
Results-oriented
Persistent
Resourceful
Customer oriented

Wyndham Vacation Ownership - 18 months ago - save job - copy to clipboard
About this company
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Wyndham Vacation Ownership (WVO) offers vacationers a (time) share of paradise. A top supplier and marketer of timeshare vacation properties...