Marketing Analysis Lead
BarclayCard - Delaware

This job posting is no longer available on BarclayCard. Find similar jobs:Marketing Analysis Lead jobs - BarclayCard jobs



Primary Location



Job Type



Unposting Date


Jan 18, 2013


Mar 20, 2013


Headquartered in Wilmington, Del., Barclaycard US creates customized, co-branded credit card programs for some of the country's most successful travel, entertainment, retail, affinity and financial institutions. The business employs 1,300 associates.

Barclaycard, part of Barclays Global Retail Banking division, is a leading global payment business that helps consumers, retailers and businesses to make and accept payments flexibly, and to access short-term credit when needed.

The company is one of the pioneers of new forms of payments, and is at the forefront of developing viable contactless and mobile payment options for today and cutting edge forms of payment for the future. It also issues credit and charge cards to corporate customers and the British Government. Barclaycard partners with a wide range of organizations across the globe to offer their customers or members payment options and credit.

Barclaycard operates in the United States, Europe, Africa and the Middle and Far East.

Key Accountabilities:
Core Marketing Analysis (70%)

Ownership of quarterly Segment Acquisition Channel profitability analysis

Assist in test plan development and value added program improvement recommendations.

Develop and work with Partnership Team to leverage customer data to drive strategic ways to expand the partnership and exploit program profitability

Partner with risk team to support underwriting, price optimization and overall expansion opportunities.

Work with core team to develop short term and long term test strategy.

Assess merchant discount rates, financing thresholds and financing durations for Retail partners

Tracking Initiative Performance (30%)

Track performance of initiatives and make recommendations for future improvements.


Bachelor's degree in an analytical / statistical discipline required (e.g. Statistics, Economics, Mathematics, Finance, Operations Research or related quantitative). Master's degree preferred

At least 4+ years of financial services experience with progressive responsibilities over that period preferred

SAS/SQL or related analytical coding expertise (prefer UNIX platform experience)

Hands on experience analyzing data and developing strategies

Familiarity with Same as Cash Financing Valuations and good understanding of a P&L

Strong analytical skills including financial modeling

Ability to work independently and in a team environment

Strong communication skills

About this company
84 reviews
Raising the bar for global finance, Barclays owns one of Europe's largest banks, a top market-making investment bank, the top UK credit...