Marketing Analyst
Dahl Consulting, Inc. - Minneapolis, MN

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PRIMARY FUNCTION The position will support key projects including reporting and measurement for the Digital Advertising Team (DAT). PRINCIPAL DUTIES AND RESPONSIBILITIES o Assist with requirements creation, UAT/QA, timeline development and reporting as needed for key projects o Maintain the reporting suite o Troubleshoot issues o Provide recommendation on data integration (tool functionality, enhancements, new technology) o Design and provide reporting and actionable insights to the DAT team o Partner with internal and external parties such as: Adobe, Nielsen, Google, Prototype & Automation Team, Business Intelligence & Analytics Team, Vindico and others o Provide training and best practices to new team members JOB REQUIREMENTS
• 4-year college degree and/or equivalent experience
• Strong background in math, statistics or economics
• Excellent knowledge of Excel
• Strong knowledge of MS Access
• Strong understanding and experience in data management, modeling and analytics
• Understanding of data warehouse a plus
• Knowledge of site analytics tools such as Omniture, Google Analytics a plus
• SQL experience in multiple flavors (e.g. DB2, Oracle, MS Access) preferred
• Knowledge of digital media
• Previous experience with:
• Troubleshooting and solution recommendation
• Trend/technology identification; comfort and ability to implement technology
• Capturing, communicating and implementing best practices

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