Join our high-energy internal account team of marketing communication specialists. You'll help plan, execute and monitor the results of a wide range of integrated marketing communications tactics-- from creative advertising, public relations and direct mail to innovative web, multimedia and experiential marketing and promotions -- in support of various market segments and product lines. At Zebra, you'll interact with a talented and dedicated team of marketing professionals, passionate internal clients, and resourceful external partners. Get recognized for your creativity, hard work and can-do attitude; experiment, learn and grow within a supportive team environment. Must be able to juggle multiple projects, have an eye for detail, and enjoy a fast-paced environment.
Plans, coordinates and reports on integrated marketing communications activities to support key vertical market-, audience- and product-focused company initiatives.
Serves as liaison between the business and marketing in the development of a wide range of tactics, from creative advertising, public relations and direct mail to innovative web, multimedia and experiential marketing and promotions.
Monitors and maintains budget, media schedule and tracks results by campaign.
Provides market information and background to external agencies and coordinates tracking and timing of various tactics including Public Relations, communications and web content.
Identifies industry and product trends and marketing opportunities. Reports findings and makes recommendations.
BA/BS in Business, Communications, Marketing or related field.
3 -5 years hands-on experience implementing integrated marketing communications campaigns across geographies for technical or business products, in various vertical markets and sales channels.
1+ years of experience in leading and working with cross-functional teams.
B2B marketing experience required. Agency experience desirable.
Strong project management skills.
Experience managing outside vendors.
Strong computer skills required - Microsoft - Word, Excel, Powerpoint, and Mircrsoft Project a plus.
Zebra Technologies - 13 months ago
Zebra Technologies Corporation (Zebra), designs, manufactures and sells specialty printing devices that print variable information on demand...