The Marketing Consultant will identify opportunities and create demand for Caterpillar Safety Services (CSS) consulting, training and products worldwide by developing relationships with dealers, customers, suppliers, and caterpillar facility managers that enable the group to achieve its sales quota.
This position will communicate and promote Caterpillar Safety Service's capabilities by balanced use of media and systems available, including the internet, industry press, newsletters, video, enterprise publications and participation in industry association meetings and trade shows. As appropriate, data will be collected from customers who have used Caterpillar Safety Services to testify to the value of the services provided.
This position will create awareness of, and support for, Caterpillar Safety Services within the enterprise falls to the incumbent as a daily function. Particular focus to be placed on corporate mining, construction, quarry and aggregates, and waste handling groups with the various marketing subsidiaries.
The Marketing Consultant will be respnsible for business planning to include action plans to achieve goals of the business, creation of revenue and overall business development strategies.
This position will require a bachelor level degree or 5-10 years of equivalent job related experience.
Position requires significant experience in direct dealer and customer contact positions, with a strong focus on direct selling to customers. Good knowledge of Caterpillar industries, Caterpillar Product and applications is important, as are proven interpersonal skills. Strong presentation skills and excellent listening skills are necessary.
Experience in advertising, promotions and exhibits is highly desired. A general understanding of the safety industry is helpful. A working knowledge of continuous improvement models such as six-sigma and lean would be very useful.
Caterpillar's workforce is as diverse as the customers we serve.
Caterpillar is an Equal Opportunity Employer.
Feb 23, 2013, 12:59:59 AM
United States-Illinois-Peoria-PEORIA10-Peoria Downtown LC-US
Marketing / Sales / Product Support
Caterpillar - 2 years ago
For more than 85 years, Caterpillar has been making sustainable progress possible — for our customers, for growing communities and for...