Marketing Coordinator
IPOWER - Redwood City, CA

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Marketing Coordinator
Position Summary: The Marketing Coordinator acts as the voice of the company on some of Endurance's top brands. This position is responsible for online community management for top Endurance Brands and passing along necessary feedback to department heads for action or customer support for follow-up on specific issues and cases. This position works with the Marketing team to utilize social channels for promotions, campaigns, and contests as an integral part of the overall marketing strategy. The Marketing Coordinator will also be responsible for coordinating a variety of marketing and domain name programs and for supporting the Marketing team and Domain Business Unit with daily tasks and projects. The Marketing Coordinator is also responsible for creating blog and website content, and strong writing skills are essential.

What you will do:
  • Creatively and proactively assists customers over social media outlets like Twitter, Facebook, Blogs, and Forums
  • Works with public relations to identify opportunities for cross-channel marketing via social media and PR, and identifies and engages brand advocates and potential influencers to engage
  • Manages advertising spends via social media channels including Facebook, Twitter, and Online Forums and reports on results
  • Serves as the initial point of contact for inbound requests through social media outlets and directs information as necessary to customer support or other departments
  • Plans, manages, and launches social media campaigns, promotions, and contests
  • Creates and coordinates blog posts, articles, podcasts, videos, screencasts, and other creative marketing materials
  • Stays up to date on new social media tools, metrics, best practices and how other organizations and companies are using them. Participates in professional networking and follows prominent bloggers and online writers
  • Performs other duties as assigned
What you need for this position:
  • In-depth knowledge of online social media tools like Twitter, Facebook, Blogs and Forums
  • Basic Knowledge of HTML, CSS, and content management systems (including WordPress)
  • Knowledge of search engine optimization principles and writing for search engines is preferred
  • Knowledge of the domain, web hosting, and web services industries
  • Cross-functional project management
  • Influencing social media outcomes to benefit the company
  • Strong communication skills
  • Superior blogging and writing skills (writing samples may be requested)
  • Strong data analysis and reporting skills
  • Enjoys helping people
  • Ability to multi-task while maintaining high attention to detail
  • Ability to comprehend complex scenarios and meet tight deadlines
  • Strong prioritization and time management skills
  • Flexibility and adaptability in a fast-paced environment
  • Comfortable in an independent role
  • Can make progress in an ambiguous environment
  • Bachelor degree in Communications, Marketing, Business, Public Relations, or a related field, or the equivalent combination of training and experience in lieu of degree
  • One to three years of online marketing and social media experience
  • Strong writing skills a must
We offer an opportunity to work with great people in an innovative environment doing great things. We have a great compensation program that includes generous benefits and attractive cool perks that will make you the envy of the neighborhood. If you think you're the one who can make a difference in this position, please reach out today!

We are an Equal Opportunity Employer.

IPOWER - 18 months ago - save job
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