Marketing Manager, Evernote Business
Evernote - Redwood City, CA

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About Evernote :
Our goal at Evernote is to help the world remember everything, communicate effectively and get things done. From saving thoughts and ideas to preserving experiences to working efficiently with others, Evernote’s collection of apps make it easy to stay organized and productive.
Evernote Business gives companies the tools to collect, discover and share the ideas, research and know-how that create an effortlessly productive workplace.

About the Role:
We're looking for an experienced individual to manage our marketing efforts for Evernote Business. You will help build, sustain and improve our lead generation and nurture efforts. You will be central to executing, integrating, maintaining, reporting and optimizing marketing automation programs designed to capture, nurture and convert prospects. In addition, this position will support overall acquisition programs which include email, SEM, content creation, online advertising, social media, partnerships and events. This role will report to the Director of Marketing and work closely with the members of the marketing and group accounts teams.

Responsibilities :
Build lead generation, nurture and engagement efforts including email campaigns, webinars and digital content creation

Build and execute marketing automation programs

Manage lead flow, analysis and reporting

Support acquisition and engagement programs including email, SEM, online advertising, social media, partnerships and events

Skills an d Experience :
BA/BS degree required

3+ years of related experience required, preferably focused on B2B software/technology

Experience with Marketo or Silverpop administration, program building, integration with

Experience in B2B lead to sales process

Experience with SEM and online marketing

Awareness of relevant trade events and activities

Metrics driven and results oriented with demonstrated analytical skills

Ability to multi-task, prioritize, take on responsibility and work well under deadlines

Excellent team player with strong project management and communication skills

Self-starter with an ability to handle and coordinate multiple projects at once

Experience working with HTML and JavaScript is a plus

Must enjoy working in a fast-paced, high-pressure, start-up environment

Working at Evernote
We are a dynamic team with a start-up feel. We have open, collaborative offices in Redwood City, CA and Austin, TX. At Evernote, we promote an entrepreneurial spirit and perspective and engage a management style that encourages the free exchange of new ideas and rewards self-motivation. Our engineering team works in small teams of up to three, collaborating closely with product management and our quality engineering group.
Benefits & Perks
We offer a very competitive salary package including generous equity in form of RSU’s and full benefits (medical, dental, vision, life & disability insurance, 401K). Our employees gather daily to enjoy a selection of delicious daily lunches delivered to the office (we love food, and every day is different!). We offer paid public transportation (i.e. Cal Train) and break rooms packed with a variety of snacks and drinks. At its core, Evernote is a consumer product, but over the past year we've rapid growth in the business sector. It makes sense. Evernote is a great way to work on projects, collaborate with your team and get things done. We're looking for an experienced individual to assist in the development of and then execute the marketing strategy for our Evernote Business product offering.