Marketing Manager
Arcadia Solutions LLC - Burlington, MA

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Deliver creative ideas for campaign and strategic product innovations to executives.
  • Conduct data analysis and make recommendations for campaign and product improvements (cost-benefit, forecasting, impact analysis).
  • Create quantitative forecasting, operational, financial, and statistical models to guide business decisions.
  • Extract business insights to guide marketing campaigns, budget, and identify / prioritize product feature requests.
  • Create and deliver effective presentations of findings and recommendations to multiple levels of stakeholders.
  • Collect and analyze data on customer demographics, budgets, preferences, needs, and buying habits to identify potential markets and factors affecting demand
  • Monitor industry statistics, trends and funding opportunities.
  • Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
  • Forecast and track marketing and sales trends, analyzing collected data.
  • Seek and provide information to help determine Arcadia’s position in the marketplace.
  • Measure the effectiveness of marketing, advertising, and communications programs and strategies.
  • Develop and execute effective messaging and lead generation programs
  • Interface with project teams to capture and catalog deliverables
  • Qualifications
    • Strong analytics skills with experience in financial modeling
    • Excellent communications skills both written and oral
    • Excellent attention to detail and accuracy
    • Proficient in Microsoft Office, Adobe Photoshop,
    • Bachelor’s Degree in Business, Marketing degree preferred
    Compensation & Benefits
    • Competitive base salary, commensurate with experience
    • Quarterly profit-sharing bonus plan based on individual and company performance
    • 4 weeks paid time off per year, in addition to 10 annual company holidays
    • 401k plan with company matching funds
    • Health, dental and eye care insurance plans partially paid for by company
    • Company-paid life, short-term and long-term disability insurance
    Only applicants who submit a cover letter and resume will be considered. No calls please.

    Arcadia Solutions LLC - 2 years ago - save job