This is an exciting role within Eduventures for a high-energy, team-oriented individual who seeks to lead the marketing of research, data, and consulting services in the higher education market. The ideal candidate will possess strong organizational and interpersonal skills and have experience working cross-functionally to execute marketing strategy. Reporting to the Managing Vice President, Strategy & Marketing, the Marketing Manager will be responsible for developing and executing marketing campaigns and tactics that align with firm-wide strategic marketing goals and leading project management across the marketing team.
Success in this position requires a critical eye for detail, superior written skills, and the ability to speak the language of benefits and value. The Marketing Manager must also possess energy, drive, and communication expertise. Finally, the Marketing Manager must possess the organization and management skills needed to lead project management.
Develop and execute strategically grounded marketing plans, and coordinate with teammates to achieve marketing plan execution
Lead project management of integrated marketing activities and coordinate internal and external resources to ensure on-time, on-budget completion of marketing activities
Lead Eduventures event and PR strategy and execution
Lead sales enablement efforts by developing practical tools, collateral, and campaign follow up plans to support sales success
Work in close partnership with digital marketing manager to ensure successful campaign execution across mediums
Conduct market research, competitive analysis, and complete post-mortem analysis to evaluate effectiveness of marketing programs and strategies
Provide project oversight and mentorship to marketing associates
Build successful partnerships with sales, research and data teams, and upper management to ensure the success of marketing initiatives
Bachelor’s degree or equivalent
5+ years of professional experience with a focus on marketing
Strong project management skills
Strong leadership, creativity, attention to detail, and high organizational skills
Excellent written and oral communication skills and team management
Strong business and technical acumen
Experience marketing or selling professional services preferred
Higher Education experience preferred
Qualified candidates may apply online via our Web site. Please upload your resume and cover letter in a single Microsoft Word or PDF document.
Please no phone calls or agencies. Eduventures is an equal opportunity employer.
Keyword: project management, marketing strategy, sales enablement, event strategy