Marketing Manager
Henry Schein - Carlsbad, CA

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Marketing Manager (
      Job Number: 06545 )

      Description
      Summary:

      The Marketing Manager will be responsible for executing strategies developed by the Senior Marketing Manager to meet organizational objectives. This individual will be responsible for management of advertising activities, print and digital marketing communication pieces, coordinating new product launches, and supporting the current product offering.

      Job Responsibilities:

      Oversee assigned marketing activities, from inception to delivery on time and within budget.
      ·
      Copywriting: Write copy and edit marketing communications, including catalogs, brochures, ads, editorials, promotional materials, press releases, and company website.
      ·
      Graphic design coordination : Work with designer to submit projects, provide design specifications, communicate branding and objectives, route for approvals, and coordinate final design file preparation.
      ·
      Print/production: coordinate print and production of printed collateral, manufactured materials, and premiums –collect bids, select and manage relationship with vendors, oversee quality control, and manage budget.
      ·
      Circulation: Coordinate delivery of marketing pieces via direct mail, email, website, social media, shipping or other distribution methods. Collect bids, select and manage relationship with vendors, oversee quality control, and manage budget.
      ·
      Monitor, review, and report on all marketing activities and results using production schedules, tracking response rates, monitoring expenses.
      Research, analyze, and present data:
      ·
      Research competitive products and maintain an in-depth analysis of market, industry and competitors for internal circulation.
      ·
      Analyze marketing programs and sales data; and provide information concerning sales trends, ROI, and performance to budget.
      ·
      Review complaint trends and report patterns and suggestions for corrective action to upper management.
      Product Training:
      ·
      Provide frequent product updates and communication to sales, marketing, and customer service on an ongoing basis.
      ·
      Support sales management/field sales by providing training on products, feature/benefit opportunities and competitive comparisons.
      EOM Tactics:
      ·
      Manage monthly reporting required by the finance department.
      Other:
      ·
      Support the Sr. Marketing Manager in other duties as assigned.
      Qualifications
      Job Requirements:
      ·


      Bachelor’s degree required (Business Administration or Marketing preferred).
      ·
      Minimum 4 years experience in marketing and communications role
      ·
      Minimum 3 years experience in marketing copy writing
      ·
      Minimum of 3 years experience in Medical Device Marketing.
      ·
      Proven technical aptitude and experience with cross-functional teams that include engineering, manufacturing, regulatory, sales, and marketing staff.
      ·
      Proven ability to manage multiple projects on time and within budget
      ·
      Flexible, open to changing priorities and managing multiple tasks simultaneously within compressed timeframes
      ·
      Demonstrated ability to consistently meet or beat assigned targets and deadlines
      ·
      Intermediate to advance using Microsoft Office: Outlook, PowerPoint, Word and Excel
      ·
      Excellent written and oral communication skills including presentation experience
      ·
      Highly organized and attentive to detail
      ·
      Excellent teamwork skills
      ·
      Positive attitude and strong work ethic
      Primary Location : USA-CA-Carlsbad

      Henry Schein - 21 months ago - save job - block
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      About this company
      43 reviews
      From Poughkeepsie to Prague, Henry Schein outfits dental offices around the world with everything they need. The company is a leading global...