Marketing Manager
Internap Network Services - Atlanta, GA

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Overview:

The marketing manager is focused on marketing and communication strategies to increase brand awareness across all promotional channels including the website, social media, advertising, events and content. This role develops and manages the creation of content in the form of eBooks, infographics, videos, case studies, presentations, ads, etc. Additionally, this role manages the day-to-day coordination of specific social media channels and assists in event management. This role requires a person that is an out-of-the-box thinker with high energy who thrives in a fast-paced environment that is extremely collaborative.

Responsibilities:

· Work closely with product marketing and demand generation teams to develop content themes/topics and execute a plan to develop assets for campaigns

· Increase conversion rates by creating and repurposing compelling content that reinforces referring campaign promises, highlights offers and clearly articulates value propositions

· Coordinate specific social media channels, create editorial calendar and report metrics

· Manage Internap brand internally and externally across all communications and ensure quality of brand and message

· Create and polish PowerPoint presentations in support of executive speaking opportunities

· Assist in management of internal and external events

Qualifications/Experience:
  • B.A./B.S. in Business, Marketing or related field
  • 4-6 years marketing communications experience, preferably within the B2B, technology industry
  • Comfortable with social media channels and B2B trends
  • Strong writing skills, excellent knowledge of grammar, thorough proofreading ability
  • Solid user of Microsoft Office and Adobe CreativeSuite 5
  • Digital marketing experience highly desired, event management experience a plus
  • Balanced mix of strategic, tactical and creative ability
  • Outstanding team player with excellent relationship building skills

Internap Network Services - 2 years ago - save job
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