MTLV - Marketing Manager
LEGOLAND - Las Vegas, NV

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The ideal candidate will be a strategic business partner who will manage and be responsible for all elements of consumer marketing for Madame Tussauds Las Vegas.

  • Minimum of 2-5 years marketing , PR, promotion or events experience required
  • BS/BA degree in marketing, business or related field preferred
  • Advanced PC skills and proven knowledge in, including use/knowledge of business-process software including Word, Excel, PowerPoint
  • Valid Driver’s License
  • Some heavy lifting required
Primary responsibilities include:
  • Managing external and internal communications related to product development
  • Responsible for maintaining and building the brand integrity as it relates to advertising and public relations
  • Develop strong relationships with the community including but not limited to the Venetian Hotel and General Growth Properties
  • Manage all aspects of eCommerce strategy including online price structure and social media
  • Ability to drive visitor volume through new and existing promotional partners including cold calling, partner agreements and program execution
  • Manage and oversee media budgets and media calendar to drive the Madame Tussauds brand through signage, coupons, brochures, and promotional material required by internal and external distribution channels
  • Support Head of Marketing with various business initiatives
  • Manage client services and communications from site inspection, invoicing, sending contracts to obtaining payment
  • Manage logistics of PR events at the attraction & figure stunting including internal staff communications, liaise between client and vendors, and event set-up
  • Maintain contact & follow-up with potential clients and strategic promotional partners through sales calls
  • Create and oversee marketing communication vehicles including printed and electronic collateral, ensuring the brand adheres to global standards
  • Support marketing department in special projects such as customer events, meetings, figure stunting, press/media escort and similar needs

LEGOLAND - 2 years ago - save job
About this company
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LEGOLAND California is a 128-acre family theme park dedicated to families with children between the ages of 2 and 12. Just like with LEGO...