Marketing Manager
bioMerieux - Durham, NC

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bioMérieux Introduction

Scientific and technological innovation is at the heart of bioMérieux's strategy. A world leader in the field of in vitro diagnostics for more than 45 years, bioMérieux designs, develops, produces, and markets diagnostic systems for medical and industrial applications. bioMérieux's solutions (reagents, instruments, software, and services) are used to determine the source of disease and contamination to improve patient health and ensure consumer safety.

To fulfill its mission to improve public health worldwide, bioMérieux is present in more than 150 countries through 41 subsidiaries. Its world headquarters are located in the Lyon area in France.

We are committed to creating an optimal work environment that fosters teamwork, emphasizes training and offers international career development opportunities.

Equal Opportunity/Affirmative Action Employer M/F/D/V

Position Description

The Marketing Manager is responsible for the management of all aspects of the product life-cycle over a 5-year time-frame but with particular focus on the short-term results (next 2 years). This is achieved through implementation of the Marketing Action Plan covering all relevant products incorporating all elements of the marketing mix (see below). This includes generation of the Market Action Plan, monitoring its implementation and ensuring corrective action takes place (together with sales management) if required as well as providing all necessary support the sales function as required by the Market Action Plan(s). This MAP must be discussed and agreed with Global Marketing (communication between these groups is paramount) and with input from biomerieux sales teams.

Equal Opportunity/Affirmative Action Employer M/F/D/V

Required Skills/Qualifications

The manager must possess a qualification in Biological or Chemical Sciences, Clinical
Microbiology or a related background with >5 years experience in sales and/or marketing. A
qualification in Business and/or Marketing is desirable. Good interpersonal, communication, sales and presentation skills along with successful demonstration of bioMerieux behavioral competencies; commitment, integrity/courage, rigor and empowerment are expected. ***

About this company
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BioMérieux continues to solidify itself as a world leader in the field of in vitro diagnostics.