Marketing and Business Development Manag...
City of Mesa, AZ - Mesa, AZ

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First review of applications will be Monday, January 28, 2013.

The Marketing and Business Development Manager is responsible for providing expert advice, support and planning for developing and administering high-profile marketing initiatives, programs and projects relating to business recruitment and development. Primary responsibilities include: domestic and international business attraction; business and industry marketing aligned with Council Strategic Initiatives; directing advertising and marketing activities including branding, strategic research, writing, presenting, creative development and production of advertising and placement; developing, negotiating, and implementing promotions and sponsorships for integrated regional advertising campaigns and cooperative programs. Other duties include: assuming the role of chief negotiator working closely with the Economic Development Department Director, Deputy Director - Economic Development, Project Managers, or City Manager’s Office staff on high-profile projects and programs and working with a variety of private, public, and educational agencies; developing and implementing large multi-departmental or Citywide marketing and business development programs. Work is subject to irregular hours (including evenings, weekends, and holidays), sometimes on short notice. This class performs related duties, as required.

This class is distinguished from the Economic Development Project Manager class by higher level of responsibility and accountability in delivering business development outcomes, as well as the administration of high-profile marketing and business development initiatives. The incumbent is expected to exercise considerable initiative and judgment in carrying out assigned duties. This class may functionally supervise assignments of the Economic Development Project Manager(s) or the Economic Development Specialist and/or office support staff. This class is supervised by the Deputy Director - Economic Development through periodic conferences, meetings, reports and results achieved. The position is FLSA exempt-administrative.

Qualifications & Requirements:

Minimum Qualification(s) Required. Graduation from an accredited college or university with a Bachelor’s Degree in Public Relations, Marketing, Journalism, Business Administration, Economic Development, or closely related field. Seven to nine years of progressively responsible experience directing and implementing initiatives in economic development, business attraction, tourism, marketing, public relations, or a field related to the program area.

Special Requirements(s). Must possess a valid Arizona Driver’s License by hire date.

Preferred/Desirable Qualification(s). Graduation from an accredited college or university with a Master’s Degree in one of the fields outlined above; membership in related professional organizations (example: Mesa Chamber of Commerce, Mesa Convention and Visitors Bureau, Downtown Development Association, Arizona Association of Economic Developers, International Economic Development Council); the ability to speak a second language; and designation as a Certified Economic Developer (CEcD) are all desirable attributes. Senior-level management and supervisory experience highly desirable.

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