Media Planner
Moxie Interactive, Inc. - Los Angeles, CA

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Position Purpose

Plan, negotiate and execute digital media plans. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with publishers and partner agencies.

Major Tasks, Responsibilities and Key Accountabilities

· Assist in digital media strategy development for top tier clients

· Develop and manage digital media plans; negotiate and purchase media

· Manage the day-to-day implementation, and optimization of campaign activities

· Manage campaign authorizations, budgets, and reconciliation process

· Interact daily and maintain rapport with digital media publishers

· Analyze research data and media/marketing information; issues and reports information to clients

· Monitor and assess ongoing campaign performance; assist in strategic analysis of campaigns

· Other responsibilities as assigned

Nature and Scope

Typically reports to Senior Media Planner or Media Supervisor

This position may have direct reports and indirect reports

Job Requirements

N/A

Education Required

Bachelor’s degree

Years of Relevant Experience

· 2 - 4 years experience in a jr. level media planning/buying position

Preferred Qualifications

· Bachelor degree in related field or equivalent work experience

· Experience with campaign management/ad serving technology (i.e. Double Click DART, Atlas DMT)

· Preferred working knowledge of third party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others

· Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

· Experience analyzing data and market research

· Familiarity with basic accounting/math principles; basic statistical analysis experience is a plus

Knowledge, Skills, Abilities & Competencies

· Must be a self-starter, with strong planning and organizational skills and the ability to work with minimal direction

· Excellent communication skills

· Strong time-management and organizational skills

· Strong written, verbal communication and negotiation skills. Good presentation skills a plus

· Proven ability to develop and maintain strong professional relationships with colleagues and vendors

· Experience managing multiple, competing priorities, duties and/or projects. Proven ability to accommodate evolving responsibilities and last minute changes

Moxie Interactive, Inc. - 22 months ago - save job - copy to clipboard - block
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