As an Account Director, you are responsible for supervising the day-to-day workflow of the media buying/planning staff on specific accounts. You ensure seamless integration of Planning and Buying functions at HAVAS MEDIA. To be most successful, you must be a confident, seasoned leader with a strong media background.
Be a mentor to the junior employees.
Exhibit the ability to anticipate and solve problems.
Generate enthusiasm for and commitment to your client’s business among team members. Effectively stimulate your team for maximum productivity and job satisfaction. Gain the confidence and trust of your co-workers
Manage multiple projects and personnel.
Ensure the highest level of professionalism is maintained on assigned accounts, and work to meet and exceed the Client expectations.
Monitors market conditions.
Determine tracking and buying guidelines and special opportunities for specific accounts.
Help formulate new business presentations.
Keep current with industry trends.
Be a seasoned presenter.
Maintain a professional approach at all times, especially under pressure.
Strong interpersonal skills...know how to work effectively with even the difficult employees.
Establish and maintain good relations with station personnel and representatives.
Look for win-win solutions.
Grasp the "big" picture.
Identify new advertising opportunities for your clients.
Seek ways to increase efficiency and productivity on assigned accounts.
Continually look for ways to stretch your client’s dollar.
Generate integrated buy/promotion/PR opportunities.
Look for innovative ways of promoting your client, and extending their advertising message.
Be willing to listen.
Be ready to help the team when you’re needed
Recognize, respect and address differing opinions. Actively solicit ideas from others.
Bring favorable closure to team issues and recommendations.
Work synergistically with planners and Account Management.
Maintain a sense of humor. Remain enthusiastic in the face of setbacks. Display passion and energy for the challenges the team faces.
You work with the Media Director and Group Media Directors to develop strategic direction on all media for assigned accounts
Take primary responsibility for Media performance by acting as the final supervisory checkpoint for all Media documents, and ensure timely issuance of reports.
Ensure all buying tactics/strategies have been followed as outlined in plans.
Work with Group Media Director/Broadcast on projects such as cost per point.
Havas Media - 2 years ago
Havas Worldwide, formerly known as Euro RSCG Worldwide, is the largest unit of the Havas global advertising group. Havas Worldwide is an...