Mobile Marketing Associate Incorporated - Norwalk, CT

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Priceline has an immediate opportunity available for a Mobile Analyst. The Mobile Analyst will be responsible for developing strategies and executing campaigns that will drive priceline app downloads, both paid and organic.

• Develop, execute, and analyze mobile media programs that drive the profitable growth of app downloads
• Launch and monitor “burst campaigns”
• Maintain and build strong direct relationships with external partners
• Management and allocation of budget to ROI targets
• Prospect and review of new business opportunities
• Collaborate across teams to structure and execute business initiatives
• Analyze, publish and maintain weekly, monthly and ad hoc reports

Required Skills
Required Skills
• Demonstrated ability to think strategically, driving recommendations and action plans
• Knowledge of mobile platforms, app technology, mobile networks, mobile tracking technologies and advertising sources
• Experience managing search engine marketing or pay per click programs is beneficial
• Strong project management problem solving skills
• Ability to effectively operate with flexibility in a fast-paced team environment
• Highly motivated and organized; able to multi –task and work independently
• Proficient in excel

Required Experience Required Experience
• Bachelor's degree required.
• 1-3 years relevant experience

About this company
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