Publishers Clearing House (PCH), headquartered in Port Washington, NY is a multi-channel direct marketer of value-based merchandise, magazines and promotional offers and a leading provider of digital "play and win" entertainment. PCH has an immediate opening for a talented Online Marketing Manager who will manage our online advertising campaigns and play an instrumental role in PCH's growth & success!
Job responsibilities include but are not limited to:
Focus on developing, implementing and managing online marketing campaigns including SEM, Email, Affiliate and Display.
Lead programs, manage resources, and execute on customer acquisition strategies/plans.
Analyze and track data to maximize the performance of each campaign to achieve revenue, profit and quality targets.
Continuously research, identify and execute on testing new online marketing channels to drive traffic and revenue.
Bachelors degree in Marketing or a related field
5-7 years experience in Online Marketing and User Acquisition
Strong experience with user experience and landing page optimization tools such as SiteSpect
Strong web analytical skills with an inherent ability to find, understand and work with large amounts of data and apply qualitative skills towards online marketing.
Proficient in tools such as Omniture or Google Analytics
Strong attention to detail, ability to prioritize and work effectively in fast-paced environment
Must be flexible, independent and a quick learner.
Excellent communication skills and ability to work effectively across departments and teams
Must have media buying experience
Strong project management skills required
Proficiency in Microsoft Excel including knowledge of pivot tables and vlookup
Join our winning team and apply today!
Apply by submitting your resume and cover letter including salary history online at www.pchjobs.com or by emailing firstname.lastname@example.org .
This is a New York based position. Candidates must reside in the tri-state area.
PCH is an Equal Opportunity Employer
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