Online Programs Manager
LitePoint Corporation - Sunnyvale, CA

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This marketing professional will be responsible for managing all facets of and related web properties including content management, updates, keywords, regular reporting and work with content creators to keep information on LitePoint sites up-to-date. In addition, the Online Programs Manager will work with the team to create key demand generation and sales communications programs and initiatives to drive demand and brand awareness for LitePoint sales. The successful candidate will work with the vice president of marketing communications, and LitePoint Worldwide Sales to implement online demand generation and sales communications programs including marketing email, online, the website, and the IQnews sales communication program. THIS IS A 6-9 MONTHS CONTRACTOR POSITION.

Serve as marketing lead for the website, responsible for managing content, content providers, localization, and coordination with country site managers Work with team to create and implement global online programs to generate sales inquiries, leads, and awareness worldwide Work with country marcom managers to implement web and other online programs in various regions Manage day-to-day relationship with web development vendor Manage content development, production, and delivery of the IQnews sales communications program Responsible for regular reporting on activities such as web traffic, program effectiveness, conversion to sales for all programs Bachelor's Degree or equivalent in communications, journalism, or marketing desired Five (5) to seven (7) years of experience in marketing, website management, demand generation programs, and online marketing At least two (2) years experience working in content management systems (WordPress preferred) Ability to manage multiple marketing projects and shifting priorities under tight deadlines Experience managing marketing agencieshellipcrafting creative briefs, working with creative and account teams, and managing the process from brief to final deliverables Highly self-motivated, organized, detail-oriented, strong sense of ownership, driven to learn and master new technologies, able to work independently in a highly dynamic environment Strong interpersonal skills with a capacity to deliver results in a fast-paced environment Ability to work and communicate with executive staff and across all levels of the organization Demonstrated aptitude for understanding and solving complex communications problems Highly proficient in all Microsoft Office applications (Word, PowerPoint, Excel), Adobe Photoshop, Adobe InDesign, with some proficiency in Apple iMovie or other light video editing applications a plus Expert in creating clear, compelling, and visual presentations Accomplished communicator with excellent presentation and communications skills The Online Programs Manager for LitePoint will be the central point for all LitePoint web properties, in addition to also managing outbound customer facing demand generation programs for LitePoint in

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