Planning Associate
Intouch Solutions - Chicago, IL

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Job Overview
Acting as the voice of the audience at Intouch, a Planning Associate uses research data to identify trends and insights that help guide digital communications. A key function of this position will be to partner with senior planners and agency leadership to develop innovative ways to reach audiences effectively through the mass of digital channels

The Planning Associate role requires:
­ Bachelors degree required; Business, Marketing, Journalism, Communications;
­ Approx. 1-2 years of agency, planning experience required

Thorough and accurate research discovery+analysis from primary and/or secondary research sources ‣
Appropriate “back and forth” dialogue on research requests with account, creative and planning personnel

Construct and populate ‘deck‘ using Keynote template in conjunction with senior planners ‣
Facilitate research discovery and analysis with account, creative and subject mater experts [SME] ‣
Coordinate all plan ‘touchpoints’ [regroups, deliverables] with agency personnel

Responsible for finding and properly articulating research opportunities - based upon audience trends and habits - to all Intouch CHI and SME personnel ‣
Further responsible for timely Google+ postings ‣
Conduct agency-wide presentations of audience insights as approved by Group Planning Director

Work with senior planners in proper development of planning documents [POVs, decks] in appropriate software+platforms [Google DOCS, Keynotes] ‣
Work with account management and creative in development of creative brief

Entry and scheduling of all planning assignments into planning management ‘system’ ‣
Efficiently monitor all assignments and ensure all milestones are achieved ‣
Serve as final “last read” of planning assignments

Responsible for assimilating and articulating audience insights and trends, in both planning documents and knowledge-share activities on search and mobile ‣
Further responsible for maintaining positive relationships with Agency’s search and mobile SMEs

Positive feedback from both planning team and agency partners on concept generation and collaboration

Timely completion assigned planning assignments

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When you go to work each day, do you want to feel like you’re making a difference? At Intouch Solutions, we are constantly...