Product Management Analyst
comScore - Reston, VA

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BASIC FUNCTION : This is a highly visible role in comScore Audience Products team. You will be responsible for supporting various products within the comScore Audience Products vertical - these products include Plan Metrix, Ad Metrix and Video Metrix. The role will be responsible for managing product life cycles from ideation to launch, justifying new product development investments, determining and documenting new product requirements and supporting the sales and product service teams .

Drive product strategy and roadmap
· Work closely with industry bodies, clients and internal teams globally to identify key growth areas
· Drive product initiatives from concept through launch
· Evaluate and prioritize product features across markets for inclusion into product roadmap
· Translate customer needs into product requirements and document use cases and specifications
· Work closely with sales, research and engineering teams to ensure timely delivery of quality products
· Evangelize product and features to internal and external stakeholders
· Analyze the marketplace, customers, and competitors to determine the right product features and benefits
Bachelor’s Degree in Marketing, Business, or related field
· Superior analytical and data management skills
· Ability to apply creative solutions toward solving problems
· Understanding of market research and its application to media planning a plus
· International experience and experience working with distributed teams a plus
· Excellent verbal and written communication skills
· Ability to work with diverse teams (Sales, Research and Developers) to convert product ideas into requirements
· Proven leadership ability and evidence of positively influencing cross-functional teams

comScore - 2 years ago - save job
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