Product Marketing Director - Milpitas
Develops specific marketing plans and activities for Spark to establish, enhance or distinguish product placement within the competitive arena. Develops business plans and product positioning in the marketplace. Oversees market research, monitors competitive activity and identifies customer needs. Establishes pricing strategies. Works with engineering, manufacturing and sales to develop new products or enhance existing product(s) or product line(s).
- KNOWLEDGE: Having broad expertise or unique knowledge, uses skills to contribute to development of company objectives and principles and to achieve goals in creative and effective ways.
- JOB COMPLEXITY: Works on significant and unique issues where analysis of situations or data requires an evaluation of intangibles. Exercises independent judgment in methods, techniques and evaluation criteria for obtaining results. Contacts pertain to significant matters often involving coordination among groups.
- SUPERVISION: Acts independently to determine methods and procedures on new or special assignments.
Requires a minimum of 8+ years of related experience
Requires working out customer roadmap; determining evaluations strategies; closing evaluations; managing demo requests; planning for the future
Nanometrics Incorporated - 5 months ago
Nanometrics Incorporated (Nanometrics) is engaged in the design, manufacture, market and support thin film, optical critical dimension and...