Senior Product Marketing Manager Job
VMware - Palo Alto, CA

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Posting Title Senior Product Marketing Manager About Us VMware is the leader in virtualization and cloud infrastructure solutions that enable our more than 500,000 enterprise and SMB customers to thrive in the Cloud Era by simplifying, automating and transforming the way they build, deliver and consume IT. As a team, our employees thrive on forward momentum. We are an engine of opportunity fueled by the transformative products and solutions we bring to market, the passion and trust we inspire in our customers, and our collaborative drive to architect what’s next for the future of IT. With 13,000+ employees and 50+ locations worldwide, we are a passionate, innovative and driven group inspired to make a difference in the industry and our communities. Connect with us at Job Description Product Marketing Manager

  • Work with BU leadership to develop analyses of market size and market potential for specific products
  • Develop framework and analysis on customer buying behavior, customer segmentations (firm-o-graphics and demographics), and customer lifetime value
  • Provide analysis and dashboards to BU management and sales leadership to help drive the business and highlight areas of concern
  • Drive annual planning for the BU
  • Assist the product marketing team to determine packaging and pricing to optimize revenue generation
  • Interface with finance and M&A teams
  • Help drive primary research (customer adoption, market share, pricing studies) for the BU

  • BA/BS degree. MBA preferred.
  • Five years+ of work experience in high tech, consulting or investment banking
  • Technical background such as computer science undergraduate degree desirable but not required.
  • Aptitude to quickly come up to speed on new technology concepts
  • Excellent written and verbal communications skills. Previous experience interacting with and presenting to C-level executives
  • Proven analytical skills and strategic thinking. Demonstrated ability to develop creative / non-traditional solutions
  • Strong leader, self-starter and proven team player in a high achievement-oriented environment Location Palo Alto, CA, US
Requisition Number 39780BR

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VMware is the leader in cloud infrastructure, business mobility and virtualization software. A pioneer in the use of virtualization and...