Promotions Planning Manager
Meijer - Grand Rapids, MI

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Meijer is a leading Supercenter located in five states throughout the Midwest, with nearly 200 stores and almost 60,000 employees. As a multi-billion dollar retailer, Meijer is ranked as the 13th largest privately held company in the country. We have become a respected leader in the competitive retail market by sticking to our core values of customers, competition, family, freshness, and safety & health. Meijer's Midwest geography includes corporate offices in Grand Rapids, Michigan, and stores, distribution centers, and manufacturing facilities throughout Michigan, Indiana, Illinois, Ohio, and Kentucky.

Currently, Meijer is looking for a Promotions Planning Manager.

This position leads in planning, developing and executing a new process designed to gather, initiate jobs, track and communicate Marketing and Advertising messages. Strategic processes, execution accountability and strategic planning processes are dependent upon strong leadership qualities and gaining in-depth knowledge of all Marketing and Advertising tactics. Also ensures the program is consistent with overall Marketing strategies and to positively challenge leadership when necessary in areas of content, content overlap, project deadlines, analysis comprehension and reporting. Works with all levels of leadership to assure consistency in our Marketing plans.

Key responsibilities include:
Develop and execute process to gather, track, plan and communicate Marketing and Advertising tactical content.

Plan promotional activity and content tied to our seasons including circulars, broadcast, digital and other medias

Work with Promotions team to monitor and recommend content changes by market where appropriate.

Manage the coordination and presentation of tactical content to Advertising, Marketing and Merchandising leadership.

Proactively report to leadership on timeliness and schedule compliance of promotional calendar and enforcing deadlines as necessary.

Gather and analyze necessary data information as part of the promotional planning process for the business.

Identify strategic insights as part of the promotional planning process.

Prepare and conduct post-event analysis and seasonal recaps

Prepare and report pre-event and sale projections

Prepare projections for future marketing promotions and measures results

Support leadership in developing and refining planning process.

This job profile is not meant to be all inclusive of the responsibilities of this position; may perform other duties as assigned or required.

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Qualifications

Bachelor’s degree or commensurate advertising, marketing or retail experience.

5 years of combined experience in Advertising planning, analysis, promotional planning/ analysis or financial planning.

Previous Leadership experience required.

In depth knowledge of promotional strategies and best practices.

Planning skills.

Strong ability to gather, manipulate, and interpret data from various resources.

Ability to recognize data integrity issues.

Knowledge of the Retail industry; understanding of Advertising and Marketing tactics.

Knowledge of business drivers (e.g. media, communication, leadership.

Strong communication and presentation skills

Office computer skills; able to learn company systems and tools, preference for Microsoft application experience.

Meijer - 19 months ago - save job - block
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About this company
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Meijer is a leading Supercenter located in five states throughout the Midwest, with over 200 stores and more than 60,000 employees. Our...