The BuildASign.com Public Relations Manager will lead PR strategy and execution in-house and will also select and liaison with an external PR firm if necessary. As BuildASign.com news reaches into many verticals and industries, our PR Manager will need to have broad interests and be ready to learn. This is a new department, and the right “no-job-is-too-small” candidate has an opportunity to craft the way that PR impacts BuildASign.com. As a fast-growing company, BuildASign.com has quickly changing priorities and our PR Manager will need the ability to adapt and refocus quickly and be flexible in his/her role.
Availability to respond in a timely manner to media inquiries on a wide variety of topics related to BuildASign.com.
Complete responsibility for news releases, messaging, media preparation documents, media advisories, Q&A documents, message guide, online press room, press kit, etc.
Act as the “eyes and ears” of the company to proactively track issues that might affect the company or brand.
Identify and secure editorial, award and speaking opportunities for BuildASign.com and it’s team of thought leaders.
Quickly coordinate media interviews on key areas in the company -- including message and spokesperson prep -- sit in on interviews as appropriate and quickly handle all necessary follow-up.
Create and implement strategic PR campaigns around corporate initiatives.
Innovative idea generation for ways to build thought leadership.
Manage day-to-day direction of PR agency, when needed.
Plan, maintain and reconcile budgets for PR function.
Showcase results and success of PR efforts to inform future campaigns and initiatives.
Miscellaneous copywriting for Marketing department on occasion.
3+ years experience as a Public Relations, Communications, or Marketing professional (or related field) in Austin, TX.
Proven record of results with media placements, speaking engagements, awards, etc.
Experience working in or with a PR firm.
Strong experience in either the web/technology/startup or digital imaging/graphics/signage industries.
Passion for ecommerce and web technology.
Willingness to wear multiple hats and help out wherever needed!
BuildASign.com® is a new kind of company. BuildASign.com integrates experience with innovation to form one of today’s premiere...