The Publicist works closely with a diverse group of authors, in-house publicists, publicity vendors and freelance publicists to provide effective, long-term publicity services. The Publicist has oversight over the fulfillment of all publicity campaigns and products offered by ASI. The Publicist will also act as a publicist actively pitching the media for a select group of authors including VIP and Premium authors. Responsibilities include providing efficient, professional follow-up with members of the media, writing press releases and marketing materials, inclusion in new product development, communication with ASI departments including Sales, Production and Editorial and other duties as assigned.
- Accountable to the Traditional Publicist Supervisor
- Initiate phone and email contact with media members, pitch print, radio, tv and online media for authors.
- Draft press releases, media pitches, press materials, occasional ad copy.
- Mail/order review copies and other materials, designing press kits.
- Works to maintain information data warehouse of author issues and communicates status as required.
- Conducts and assists in the planning of publicist training (career development) and Marketing Consultant training on publicity products.
Degree in English, Journalism, Communications preferred
Minimum 2-3 years of PR experience
Excellent oral and written communication skills
Knowledge of PC Windows-based and database applications
Excellent organizational skills
Must be detail oriented
PC computing skills
Problem solving and analytical skills
Multi-tasking and time management skills
Judgment, Initiative, Creative thinking
Initiative to meet or exceed customer expectations
Judgment-high degree of judgment skills & decision making and negotiating
Creativity-High degree of creativity to anticipate and solve problems, handle employee
Complaints, and continuously work toward process improvements
Type 30 plus words a minute
Ability to sit at a desk for long periods of time
(Hazards, Travel, Hours)
High to moderate degree of dealing with difficult people
Overtime may be approved, but not required
40 hours per week
Required level of good attendance