The Regional Marketing & Business Development (MBD) Manager will enjoy a highly visible position providing regional marketing and business development assistance to Seyfarth Shaw, a large, full-service AMLAW 100 ranked law firm that is a recognized leader in delievering value and innovation for legal services. Our acclaimed SeyfarthLean client service model has earned numerous accolades from a variety of highly respected third parties, including industry associations, consulting firms and media. Most recently, The International Legal Technology Association (ILTA) selected Seyfarth as "Most Innovative Law Firm of the Year."
This individual reports to the Senior Manager for Regional MBD, and is a member of the Regional MBD team. Responsibilities include coaching attorneys on marketing & business development strategies, as well as an active role in the execution and follow-up of such strategies, supporting local pitch and marketing efforts, and coordinating events and local outreach. He/she will work with the MBD Department and Office Managing Partners (OMP) in supporting the firm’s San Francisco and Sacramento offices. The role will also include support for projects and initiatives for the California region, which includes the two Los Angeles offices, and the SF/SAC Manager will be expected to work closely with the firm’s LA-based MBD Manager. Some travel required as needed.
Work with MBD and the OMPs on the development and execution of marketing and business development planning for the local/regional markets and individual lawyers.
Assist with all aspects of marketing pitch development, including gathering input from attorneys and other information sources, drafting qualifications/value propositions, and coaching attorneys on strategy and follow-up as well as pitch meeting prep and related activities.
Assist in coordinating and planning of local events, including working with attorneys to plan content, development of targeted mailing lists to ensure key audience inclusion and development of materials, develop and assist in the execution of follow-up plan to ensure best possible ROI. Will also ensure facility logistics are well-coordinated and adequate.
The ideal candidate will have proven experience in the following areas:
A minimum of five years experience in a successful marketing and business development or marketing role in a law firm or similar professional services environment.
Understanding of the legal industry - market opportunities, competition, service offerings and competitive advantages - particularly in the local market.
Superior organizational skills, attention to detail, and ability to multi-task in a fast-paced environment.
Exceptional oral and written communications skills, including the ability to communicate complicated subject matter clearly; persuasive presentation skills; a talent for listening actively and well.
Ability to thrive in a collaborative, entrepreneurial, team-based culture.
An ability to be practical and focused while thinking creatively.
Hands-on with a proven "make it happen" mindset; demonstrated resourcefulness and self-directed behavior.
Working knowledge of MS Word, Excel, PowerPoint and Outlook - knowledge of Interaction, iManage a plus.
Seyfarth Shaw is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call (312) 460-6545 and let us know the nature of your request and your contact information. We offer an outstanding benefit package which includes: medical/dental, 401k with employer contribution; life insurance; transportation fringe benefit program; generous paid time off policy; and long-term and short-term disability policies. Equal Opportunity Employer M/F/D/V
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