Research Analyst
WesTech Engineering, Inc. - Salt Lake City, UT

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Position Summary: Conduct research for WesTech Engineering, Inc. to acquire strategic information such as market position, trends, growth opportunities and customer satisfaction. Raise awareness of research and analytics within the company.Position is housed in the marketing department with collaboration and consultation with other departments entailed.Essential Job FunctionsCollect and analyze data for WesTech's products and services, image, brand recognition, as well as data on market trends across different regions and market segments.Ability to work with complex databases, help develop strategy for improving data quality across company. Advise WesTech management on opportunities and risks associated with market trends by delivering clear, in-depth analysis.Create products (e.g., reports, tables, figures, and presentations) that are easily understood by decision makers.Assist in designing and implementing customer research processes and training internal groups on data collection.Represent the company well when interacting with clients and conducting market research.Assist in developing metrics to track success of website, social media, advertising and tradeshow efforts.Support individual units in marketing research and analysisUse management team direction to guide researchNon-Essential Job FunctionsOther tasks as assignedMinimum QualificationsEducation: B.S. in Statistics, marketing, or other highly quantitative fieldMarket research and analysis know-how, including online survey tools and sourcesFirm understanding of statistical conceptsProficient with statistical packages, ability to use Microsoft Excel to perform statistical analysis. Working knowledge of Microsoft Word and PowerPointAbility to work with and influence a number of independent stakeholders. Ability to make actionable recommendations based on research findings.Excellent written and verbal presentation skills, ability to prepare and give presentations to senior executives and both small and large groupsPreferred QualificationsExperience and comfort in conducting qualitative research (e.g., focus groups and interviews)Demonstrated experience in market research for specific products or servicesExperience in a market research positionSome supervisory experiencePhysical RequirementsStandingWalkingSpeaking/hearingSeeing

Keywords: Statistics, market research,

WesTech Engineering, Inc. - 19 months ago - save job - block
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