SEO Local Specialist, Inc. - Raleigh, NC

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Job Title: SEO Local Optimization Specialist
Department: SEO
Reports To: Director of Search Marketing
FLSA Status: Exempt

Duties and Responsibilities include the following. Other duties may be assigned as needed.

  • Assist the Director of Search Marketing with creating guidelines, process flows, and standardizing areas of Local SEO and Reporting.
  • Communicate with the clients when necessary to discuss their Local SEO and Reporting items. This will include conference calls with Account Managers and e-mail correspondence.
  • Assists with ongoing internal training and communication with other departments.
  • Maintains the ability and willingness to research, test, collect and evaluate data.
  • Optimize Google, Bing, Yelp and other main local search avenues for client sites and Consultweb’s assets.
  • Maintain Schedule for ongoing citations.
  • Maintain schedule for review of clients local optimization.
  • Build / Reclaim citations at new site launch.
  • Set up and manage Universal Business Listings (UBL) for all local clients.
  • Responsible for gaining links in conjunction with Account Managers for Local Book Directories, DMOZ, and client’s local link relationships.
  • Solicit, train, and maintain contractors specializing in your specific area.
  • Report links, citations gained, and other local KPI’s to Director of Search Marketing and respective Account Managers monthly.
  • Maintain clear documentation that relays overall local health of each account.
  • Working with external vendors to purchase and maintain services for client’s websites.
  • Individual freedom and responsibility to take ownership of problems and solve them in creative ways
  • Develop and contribute content and posts for blog.

  • Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Language Ability: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence clearly and effectively. Ability to speak effectively before groups of clients or employees of organization.

    Reasoning Ability: Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

    Computer Skills: To perform this job successfully, an individual should have excellent knowledge of internet marketing. Qualified applicants need to be fluent in html, have great word processor and spreadsheet skills. Webmaster tools, Analytics, as well as prior SEO experience is a must. A background in programming is a definite plus.

    Education/Experience: Bachelor’s Degree; and two to four years related experience and/or training; or equivalent combination of education and experience.
    • Complete Knowledge of Google Webmaster Guidelines.
    • Knowledge of coding trends including Rich Snippets,, Open Graph, etc.
    • Must be proficient with MS Excel.
    • Knowledgeable of White Hat link building methods.
    • Should be proficient with AHrefs, SEMRush, OSE, BuzzStream, Whitespark, etc.
    • Excellent knowledge of local search ecosystem.
    • Knowledge of on page factors that influence local rankings.
    • Excellent On Page and Off Page SEO ranking factors.
    • Excellent verbal and writing skills.
    • Be a team player and highly passionate about local search.
    • Maintain a great music collection.
    • Ability to make team members smile once a week with funny jokes / memes.

    Equipment: Computer, headphones, coffee pot or Redbull.

    Work Environment: This position requires a passionate individual who is self-motivated. Our team works remotely (usually from home) so you have to be able to be able to prioritize and be effective with little oversight. Working from home is ideal for some and not ideal for others. If you require constant interaction with others then this may not be the right fit for you. We communicate primarily via Skype. If you are a web geek / growth hacker who is used to spending hours on the internet, then you may have found your home.

    We Offer
    • Salary: based on experience.
    • Work from your home anywhere in the country.
    • Limited flexible hours.
    • Health, Dental and Vision Insurance after 90 days.
    • 2 weeks of vacation per year and 3 sick days.
    • 401K plan after 1 year of employment.
    • Participation in company’s incentive (bonus) plan after 1 year of employment.

    Other Information Employment may be contingent upon passing a background check and drug test.

    To apply for this position:
    Please send your resume and salary requirements to :
    Subject : Local SEO Specialist.

    About Consultwebs, Inc. is a full-service Internet / Web design and Web consulting company that was founded in 1999. Our primary focus is law firm Web marketing and design, SEO, PPC management, Social Media, content development and hosting. We support more than 750 law firm client Web sites and have worked with numerous legal organizations, including the American Bar Association. has more than one hundred thirty years of combined business consulting experience.

    We are an equal opportunity employer. Applicants are considered for positions without regard to veteran status, uniformed service member status, race, religion, sex, national origin, age, physical or mental disability, genetic information or any other category protected by applicable federal, state, or local laws.