Sales Manager
Buca di Beppo - Santa Monica, CA

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POSITION DESCRIPTION:
Responsible to the Paisano Partner for the day to day sales operations and administrative needs of the department and for promoting Buca di Beppo with Local Community Groups, Tour Operators, Area Hotels, Destination Companies, Convention & Visitor Bureaus/Associations, Meeting Planners and other relevant groups to that location.

DAY TO DAY RESPONSIBILITIES:
Create a positive guest experience and provide quality service through detailed event planning;
Book parties and events for the restaurant.
Enter prospective, tentative, and definite programs in Delphi, the group event software.
Obtain all relevant information from event or travel planner and send appropriate menu and pricing information.
Assist the event/travel planner with menu selection.
Generate a Banquet Event Order, contracting the event specifications.
Follow-up with the Event Planner to secure an executed/signed contract and deposit.
Re-confirm final counts and details forty-eight hours prior to the event.
Communicate all event details to all departments of the restaurant via the weekly and daily BEO's, Reports, and Managers Meeting.
Prior to the event, meet with the Manager on Duty handling the event and/or Paisano Partner to ensure a successful function and to ensure all requirements of a particular group are met.
At least one hour prior to the event, conduct a walk-through of restaurant floor setup with Manager handling the event.
Greet Meeting Planner upon arrival of group with Paisano Partner or Manager on Duty handling the event.
At completion of function, follow up with client for possible future business.
Assist in collecting funds after departure of group, if necessary.
Sell to service and ad hoc groups calling in as inquiry calls.
Follow up and service corporate bookings and leads sent by the National Sales Office and submit confirmation in return in a timely manner.
Maximize Unit/ Store profitability through proper yield management.

SALES AND PROMOTION RESPONSIBILITIES:
Work with National Sales Office along with the Paisano Partner to create promotions to drive business for the Unit (50% of time being spent in outside sales):
Develop/ Execute Annual Marketing Plan and 12-Month Action Plan (Period by Period) on how to maximize revenue and sales based on current market trends.
Collaborate with National Sales Office on how to maximize sales revenue and establish partnerships with area attractions and other hospitality industry leaders.
Maintain contact on a regular basis with area Hotels' Guest Services personnel.
Maintain contact with Area Hotels and Convention Centers' Sales and Convention Services Departments through presentations and cold calls in order to obtain referrals and promote current programs.
Establish and maintain contact with local Convention & Visitors Bureaus (CVB) in order to obtain group leads and referrals.
Participate in professional organizations and associations events based on membership needs determined for your Unit/ Store in order to network and promote the restaurant.
Report to Paisano Partner, DVP, Regional Director of Sales & Marketing, and National Sales Office on your weekly activities and sales goals.
Collaborate with National Sales Office by creating awareness of upcoming and current promotions with the above mentioned groups, Hotels and other appropriate groups.
Any offers in advertising require Workamajig request for approval from National Sales Office for brand consistency and tracking purposes.
Establish/maintain relations with receptive operators and tour operators. Develop FIT programs and group contracts.
Conduct site inspections for Destination Management Companies and Meeting Planners. Provide restaurant/product information as requested and prompt follow-up.
Conduct Familiarization (FAM) Tours for contracted Tour Operators at the request of or with the prior approval of the National Sales Office.
Regularly review marketing plans accordingly. These will include, but are not limited to, evaluation of the following: Tourism/Hospitality industry media and publications, area competitor's product and prices, and city/state visitor statistics and market trends.
Manage National Accounts assigned by the National Sales Office by conducting sales presentations, visits, follow-up calls, Familiarization Tours, and maintaining regular communication with the National Sales Office.
Work closely with Paisano Partner to measure local market impact and exposure versus related expenditures of current programs and promotions.
Implement promotions and programs with local groups based on your city's trends (i.e. schools, colleges, athletic leagues, teams, local businesses, etc.) in order to solicit group bookings and/or increase foot traffic to the restaurant.

REQUIREMENTS:
Minimum three years in the Hospitality/Restaurant industry with management experience in catering and sales.
Computer skills (word processing and spreadsheets) including Word, Excel, PowerPoint, catering software.
Excellent written communication, verbal communication and organizational skills.
Ability to spend at least 50% of job generating outside sales.
Proof of valid Driver's License and favorable driving record.
Ability to travel, as needed.
Ability to work extended hours including nights and weekends.
Ability to conduct site inspections.
Public speaking experience a plus.
It is our intention to provide our staff and management with an environment, which offers opportunity to meet or exceed our goals to their fullest potential. With a clear understanding of the above position description, you will be better equipped to achieve this objective.
These criteria will be used as one of the tools with which your performance will be evaluated. Should you have any questions that require further clarification, please contact your Paisano Partner, Human Resources and/or the National Sales Office.

Keywords: sales, manager, restaurant, catering, marketing, banquet, Italian, food, fun, party, pasta, meatball

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