Search Engine Marketing (JFD2107)
International Programming & Systems Inc. - Hercules, CA

This job posting is no longer available on International Programming & Systems Inc.. Find similar jobs: Search Engine Marketing jobs - International Programming & Systems jobs

6+ month contract $30-35/hr

SEARCH ENGINE MARKETING MANAGER

Key Accountabilities:
  • Assist in building search engine marketing campaigns.
  • Present recommendations and key findings based on thorough data analysis and historical trends.
  • Provide analysis and report ad copy, landing pages, and network tests.
  • Forecast traffic and sales results based on keywords and associated budgets.
  • Assist in the planning and management of paid search budget for global product divisions.
  • Work with 3 rd party SEM agency to successfully update and optimize campaigns.
  • Provide weekly and monthly analysis of paid search term performance based on traffic, conversion, and sales.
  • Stay on the cutting edge of industry best practices, trends and new technologies with regards to SEM, SEO, mobile & social.
  • Perform other duties as assigned.
Education & Experience:
  • BA/BS Degree in business or marketing-related major preferred or equivalent work experience.
  • A minimum of 2-3 years of search engine marketing experience.
  • Hands-on experience using a third-party search bidding tool (Kenshoo preferred).
  • Google AdWords Certification a plus.
  • SEO and Social Media Marketing knowledge and experience a plus.
  • Strong quantitative and qualitative analysis skills.
  • Proven ability to work with cross-functional teams.
  • Strong attention to detail along with solid verbal and written communication skills.
  • Confidently handle multiple projects simultaneously and under deadlines.
  • Strong time management and organizational skills.
  • Must be able to multi-task and adapt to change.
  • Tech-savvy and ability to learn new concepts and software applications quickly.
  • Proficiency in Microsoft Word, Excel, and PowerPoint.

International Programming & Systems Inc. - 19 months ago - save job - block
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