Search Marketing Director
Havas Media - New York, NY

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Leadership

Main point of contact for all account teams in each office (SEO and PPC)

Act as thought leader for search initiatives across top accounts.

Manage the rotation and allocation of their search staff across clients within their office, as necessary.

Be a mentor to the junior employees.

Exhibit the ability to anticipate and solve problems.

Effectively stimulate your team for maximum productivity and job satisfaction.

Gain the confidence and trust of your co-workers.

Manage multiple projects and personnel.

Serve as the day-to-day Search lead for new business.

Help formulate new business presentations.

Keep current with industry trends.

Be a seasoned presenter.

Manage a regional business team profitably and growth.

Create, define, and sell new services in a quickly evolving channel.

Must think strategically about search's role within the media mix and help their teams define tactical game plans to address client problems.

Business Character

Maintain a professional approach at all times, especially under pressure.

Strong interpersonal skills...know how to work effectively with even the difficult employees.

Establish and maintain good relations with station personnel and representatives.

Strategic Thinking

Identify opportunities for growth, drive innovation and ensure quality of service for search accounts

Look for win-win solutions.

Grasp the "big" picture.

Identify new advertising opportunities for your clients.

Seek ways to increase efficiency and productivity on assigned accounts.

Creativity

Continually look for ways to stretch your client’s dollar.

Generate integrated buy/promotion/PR opportunities.

Look for innovative ways of promoting your client, and extending their advertising message.

Teamwork

Be willing to listen.

Be ready to help the team when you’re needed

Recognize, respect and address differing opinions. Actively solicit ideas from others.

Bring favorable closure to team issues and recommendations.

Maintain a sense of humor. Remain enthusiastic in the face of setbacks. Display passion and energy for the challenges the team faces.

Bridge the gap between the thought leadership within the search team and the actual application and usage of it across media teams

Coordinate with their peers across offices for cross pollination.

Havas Media - 21 months ago - save job
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Havas Worldwide, formerly known as Euro RSCG Worldwide, is the largest unit of the Havas global advertising group. Havas Worldwide is an...