We are currently seeking a Senior Account Manager with a strong knowledge of the RTB (real time bidding) media space and strong communication and analytical skills to direct a portfolio of its advertising client accounts. In this role, You will be responsible for day-to-day management and strategic advancement of client campaigns. Your responsibility will include:
Act as the primary day-to-day point of contact for all assigned campaigns; maintain and develop strong client relationships
Partner with senior account leadership on strategy/big ideas and own translation of guidance and recommendations through all relevant tactical next steps Proposal development, execution/optimization changes, reporting, etc.
Ensure campaign pacing and performance are on track and partner with the yield/optimization teams to improve performance
Work with various internal teams to ensure client satisfaction, meet performance goals, and grow client business
Understand and effectively communicate our value proposition, technology, processes, partnerships as it relates to growth of current and prospective client accounts
Working with yield team to monitor and drive results for the individual campaigns, and client reporting.
You will be dynamic, articulate and have exposure across the following skills sets:
client relationship development,
client-facing information discovery
Strategic thinking and tactical recommendation
Varick Media Management is an MDC Partners Company . VMM was founded in 2008 to deliver on the promise of audience-driven media – the idea of buying audiences, rather than pages. For decades, direct marketers have targeted mailings based on a deep data-driven understanding of audience segments.
VMM applies this same highly targeted approach to addressable digital mediums. VMM dynamically allocates media investments based on performance across various channels including standard display, video, mobile, social, & digital out-of-home.
Varick Media Management - 24 months ago
Varick Media Management is an MDC Partners Company. VMM was founded in 2008 to deliver on the promise of audience-driven media - the idea of...