- Provide consultative Agent Marketing Plan and marketing tools/resources support for assigned general offices.
- Provide recommendations related to the development, execution and implementation of marketing strategies and tactics to assist agents with community branding and continued growth of their business.
- Proactively target assigned offices to gain commitment of regularly scheduled marketing training sessions for agents and/or management teams
- Provide ad hoc marketing assistance for agents and managers as needed
- Accountable for productivity and results, against plan for all Unit metrics
- Support development, and manage daily activity through a contact management system
- 2nd/3rd level escalation for Field problem resolution
- Conduct system testing to ensure marketing product websites function properly
- Maintain current knowledge of quarterly corporate strategies, Agent Marketing Plan and Field Marketing tools and resources.
- Attend and present at Field Meetings, GO Meetings and conferences as required (Zone Partner Meetings, National DM Meeting, etc.) to promote and train on the appropriate tools and resources which generate sustainable activity.
FL - Tampa
INS - MARKETING & COMMUNICATIONS
-BS or equivalent experience should be added.
- 5+ years of sales and marketing experience, including field liaison, direct mail, and/or print advertising.
- Ability to influence the development of effective field programs and strategies.
- Excellent presentation and customer service skills.
- Proven ability to handle a wide variety of communications with internal customers and the field.
- Ability to manage to a wide variety of client needs and communication styles
- Excellent analytical abilities.
- Experience with Microsoft Office products – Word, Excel, Powerpoint.
- Strong interpersonal communication skills; ability to influence in a team environment.
- Ability to understand and influence tactical details, while identifying and communicating items of primary importance.
- Requires detailed planning, organization, and attention to process and methodology
New York Life - 22 months ago
New York Life Insurance has been providing life insurance policies in the Big Apple since it was a tiny seed. While the top mutual life...