Senior Marketing Account Manager
Bayshore Solutions - Florida

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Bayshore Solutions is headquartered in Tampa, Florida and serves national brands such as Melting Pot Restaurant, JD ByRider, Red Door Spas, and Outback Steakhouse.

Bayshore Solutions was honored by Advertising Age as one of the Top US Interactive Agencies and B to B Magazine Top 20 Interactive Agencies. We also have the honor of being chosen the US Chamber of Commerce Regional Small Business of the Year as well as the Tampa Bay Chamber of Commerce Small Business of the Year.

Please visit our website for further details and apply to become part of the growing Bayshore Solutions team! Qualified candidates will be contacted to schedule an initial phone interview.

We believe in a fun, team oriented culture. Our associates have a deep understanding of what it means to work as part of a team and inject laughter, humor and passion into their daily routine. Working together, we can create innovative and unique solutions to our clients.

We offer competitive benefits including low cost employee health care coverage, dental insurance, 401 (k) options, company bonus program, employee of the month parking, free covered parking, monthly lunch & learn and "Towne Hall" meetings, casual Friday's, recreational game area, newly renovated offices overlooking Tampa Bay, a Health & Wellness committee, Fun Committee and more..

Sr. Account Manager

The Senior Account Manager actively implements all marketing phases of their assigned projects including account planning, organic SEO (Google Analytics configuration, key word research, competitive research, 301 redirects, page optimization, sitemap optimization, link building, local listing implementation), PPC Management, eMail Marketing, Social Media Management, Content Syndication, Conversion Optimization, and other strategies as assigned. The Senior Account Manager collaborates with a cross functional team and is expected to mentor employees within Bayshore Solutions on Best Practices and adherence to administrative procedures. The Senior Account Manager will directly manage their assigned Account Associates - which in turn will provide support for the Senior Account Manager. The Senior Account Manager works with Executives, Vice Presidents, and Business Development staff to lead solution definition within the business development process - including facilitation of sales meeting, client discovery, solution development, proposal creation, project estimation, and client presentation; they will also lead business development activities across assigned client portfolio. The Senior Project Manager reports to the Director - Project Management.

Essential Duties/Responsibilities:
: Project Delivery - Actively implement marketing deliverables for up to 8 assigned accounts; Develop online marketing plans, goals, and budgets for assigned accounts; Actively implement recommendations for organic search engine optimization, pay per click advertising, display advertising, conversion optimization, content syndication, multivariate testing, link building, email marketing, and social media; Research and create custom marketing programs as necessary; Analyses analytical data to determine effectiveness of marketing campaigns and edits campaigns as necessary; Produce monthly eMarketing report and lead monthly strategy calls with accounts; Participates in quality assurance for all emarketing efforts and provide QA support for other departments.

: Business Development/Estimation - Works with Executives, Vice Presidents, and Business Development staff to support solution definition within the business development process - including facilitation of sales meeting, client discovery, solution development, proposal creation, project estimation, and client presentation. Leads business development activities across assigned client portfolio.

: Customer Service - Act as main client liaison to ensure high levels of service is provided to assigned accounts; Works in a team environment to ensure that all elements of project are in sync and adhere to Best Practices; visualize solutions and facilitate communication within delivery team; identify opportunities to exceed client expectations within applicable project budget.

: Leadership, Innovation & Training - Lead project post-mortems with assigned delivery team and other project staff. Provide direct management and onboarding for Account Associates; Performs annual reviews for direct reports; Provide mentorship for other project cross functional team members; Serve as subject matter expert on Bayshore Solutions delivery methodology, products, and Intellectual Property library; Contribute to Bayshore Solutions intellectual property library; Proactively commit to self-directed education and research projects.

: Administration - Record project time into project management software on a daily basis; Meet retainer under management expectations ensuring individual profitability goals; consistently adheres to Bayshore Solutions' company policies. Actively recruits, interviews, and hires Account Associates.

Education and/or Experience:
: Demonstrated experience managing the delivery marketing services for web based solutions.

: Experience managing a team of technical/creative individuals providing solutions in a professional services or agency environment.

: Experience identifying and resolving complex technical and business process issues.

: History of leading the solutions portion of the business development process - including facilitation of sales meeting, client discovery, solution development, proposal creation, project estimation, and client presentation.

: Knowledge of various Content Management Software (CMS).

: 3 - 6 years of experience in delivering web based solutions.

: 1 - 3 years of experience estimating hours necessary to deliver web based solutions based on functional specifications.

: Bachelor's degree or equivalent experience.

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