Our client a direct marketing and creative agency, top in their class at providing incomparable multi-channel solutions for catalog, ecommerce, retail, business and non-profit clients, is seeking to add a Senior Strategist - Director of Online Marketing to their team!
As the Senior Strategist - Director of Online Marketing you will work with their best in class multi-channel retail clients to develop, evaluate, and execute online marketing initiatives focused on delivering real impact to revenue, profit, and customer file growth. You will partner with the executive team to continue to build the Ecommerce Services division by proactive involvement with new business acquisition. You will provide insight to manage the success of marketing efforts and improve efficiency.
Areas of experience must include e-commerce, email marketing, paid search, affiliate marketing, online advertising, marketplaces, and social marketing. In this role, you will ensure that marketing initiatives meet or exceed client expectations and will interact regularly with internal team, industry vendors, and clients.
Manage the planning, development and execution of marketing programs.
Conduct extensive post-campaign analysis with all key metrics.
Provide insights and recommendations based on experience and specific client results.
Analyze competitive marketplace and follow online social, advertising and email trends.
Manage campaign calendar and communicate with all key players effectively.
Assist with other marketing programs as needed.
Participate in Management Team discussions regarding corporate strategy and continued evolution of products and services.
This is a staff position with our client, please apply for our immediate consideration.