Social Marketing Management Phantom
WMS Gaming Inc. - Cedar Falls, IA

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Responsible for growing our player user base across all social games. Analyze and optimize user acquisition channels and campaigns, manage relationships with partners, and drive the company's growth plan through close collaboration with the product teams and executives.

Essential Job Functions:

  • Create and drive the company's growth plan for acquiring new players
  • Work with existing and potential advertising partners to drive product installations
  • Execute and optimize user acquisition campaign strategies
  • Manage marketing budgets across the product portfolio
  • Track and analyze results to identify opportunities for improvement and optimization
  • Source, evaluate, and test new user acquisition channels
Position Requirements

Qualifications:

  • Bachelors degree in Marketing or related field
Required Experience:

  • 2-5 years work in user acquisition for mobile/social games or apps, or online advertising
  • Strong analytical skills, business acumen and the ability to analyze data to spot important trends and opportunities
  • Ability to excel in a fast-paced startup environment
  • Excellent verbal, written and interpersonal communication skills necessary to manage stakeholders internally and building strong relationships with outside partners
Preferred Experience:

  • iOS mobile games experience
  • Advanced degree
  • Quantitative background
WMS is a gaming company. Any of our employees may be required to obtain a gaming license within one or all of the gaming jurisdictions that WMS conducts business. If you are requested by WMS to obtain a gaming license, your continued employment with WMS may be contingent on your ability to obtain that gaming license.

This job description should not be interpreted as all-inclusive; it is intended to identify major responsibilities and requirements of the job. The incumbent may be requested to perform other job-related tasks and responsibilities than those stated above. WMS encourages diversity and is an equal opportunity employer.

WMS Gaming Inc. - 23 months ago - save job - copy to clipboard - block
About this company
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The reels keep spinning and the jackpots keep flowing, thanks to this company. WMS Industries is a leading manufacturer of casino gaming...