The Social Media Manager will be responsible for managing and executing the Museum's social media content and consumer engagement strategies on Facebook, Twitter, YouTube, Pinterest and other relevant social media/collaboration sites. This position will work to develop connections between MSI and its various audiences, and turn these connections into meaningful engagement. The candidate should have strong conceptual, writing and analytical skills, as well as deep knowledge of current social media platforms and trends.
Essential duties and responsibilities include the following:
- Provide day-to-day management and execution of the Museum's social media presence including (and not limited to) social media channel and community management, creative writing, promotions, partnerships, etc.
- Research and write social media plans and posts in the Museum's voice.
- Work daily with Digital and Public Relations teams to develop communications strategies that are consistent with overall Museum communication strategies, tailored to reach their specific audiences and timely.
- Use online listening, supplemental research and daily community findings to provide insight for improving programs and provide findings in weekly monitoring reports.
- Proactively monitor brand and relevant themes/news stories and provide suggestions for timely content, assets and conversations.
- Develop weekly editorial calendar in collaboration with the Digital and PR teams.
- Collaborate with the Advertising and Digital Media teams to leverage digital advertising and organic/paid promotional activities where appropriate.
- Support brand loyalty and encourage generation of user-created-content via active community participation and conversation; manage online discussions by listening and responding to users in a timely and authentic manner. Escalate issues as needed and provide feedback on community happenings.
- Exhibit continual understanding of evolving social media landscape, capabilities, trends, and tools and their use to the Museums social efforts.
- Research and identify social media best practices and relevant brand examples within the space.
- Bachelors Degree in Interactive Multimedia, Marketing, Communications, Education, Science, or related field
- Minimum 3-years experience managing social media for major brands
- Strong project management skills managing internal and external team members
- Expert knowledge of social media tools and technologies
- Experience managing and developing large brands social campaigns
- Proven experience creating web content for public or educational audiences
- Well-versed in creating metrics based on defined goals and analytics
- Strong organization and communication skills with proven ability to meet project deadlines; detail-oriented
- Ability to work well in a collaborative, multi-disciplinary team
- Excellent verbal, presentation and written communication skills
- Able to manage projects to deliver on objectives within timeline and process
- Client-service-minded and ability to be diplomatic
- Proactive, self-starter, problem-solver and organized
- Strong project-management skills
- Energized and able to manage and prioritize many tasks simultaneously
- Demonstrates leadership abilities
- Portfolio demonstrating past projects
REWARDS AND COMPENSATION:
They don't just include competitive pay and benefits (though, yes, those are also involved). As the largest science museum in the Western Hemisphere, the Museum of Science and Industry is a workplace like no other. Where else could you work under the same roof as a 727, a fairy castle, a coal mine and a German sub? (Even the brashest Internet start-up only manages at most to acquire two of those.) We work hard, but our schedules are sane and, P.S., we have an Omnimax theater. Join the MSI team and play a direct part in shaping the experiences and education of millions of guests from around the world.
This is a temporary full-time position through May 1, 2014 with possible extension.
Mashable.com - 17 months ago