***Please note: The primary work location will be in either Charlotte, N.C. or Raleigh, N.C.***
Uses knowledge of current graphic design software to produce graphic art and visual materials for print and online promotions, advertisements, and informative and instructional material. Generates and manipulates graphic images, animations, text into comprehensive print and Web designs. Must remain abreast of technological advances in the field and be able to identify areas of use in the organization.. Relies on experience and judgment to plan and accomplish goals. Performs a variety of tasks. Works under general supervision. A great deal of creativity and latitude is expected. A bachelor's degree or its equivalent and at least 6 years of experience in the field or in a related area are required. Creative/Ad agency experience and utility industry experience is also desired.
Depending upon the desired qualifications of the successful candidate, the hiring manager may elect to fill this position at a higher level within the job hierarchy.
Duties & Responsibilities:
– Concept and design strategic, creative materials to support internal and external communications projects and initiatives. Including but not limited to: advertising, broadcast and video, newsletters (print and online), bill inserts, web graphics and other collateral.
Develops concepts based on requirements from communication plans, creative brief or in consultation with client and/or account manager
Presents design solutions as needed to obtain approval from client(s)
Executes approved designs working with new media team, print support or outside resources as required by the complexity, nature and schedule of the project.
Ensures accuracy, functionality and overall quality on deliverables across all media
Conducts research to stay abreast of current design and functionality trends, incorporating them into work
Reflect corporate values including diversity and safety in planning, messages and final products and images
Partner with Traffic Coordinator to understand and execute studio processes that effectively manage workload and ensure timely delivery of the work.
Uses Workamajig project management system to receive and update status of projects, as well as record daily time
Maintains files in SharePoint and on departmental servers to team standards
Understands and stays abreast of updates for both Macintosh and Windows PC systems and software
Maintains and improves skill level in design software and design techniques and methods
Populates marketing asset management system with new content (images, design templates, etc.) on a continual basis
Stays informed of Duke Energy and energy industry issues
Learns and understands the different Duke Energy customer segments – residential, small business, commercial/industrial
Understands Duke Energy’s regulated and non-regulated businesses and departments, along with their respective operations
Knows how to navigate the organization to find answers and resolve issues
Reviews daily information on the employee Portal about company initiatives, developments and issues affecting the company and industry
Participates in required company training, business seminars and other design- and marketing-related educational opportunities
4-year degree in design field or equivalent work experience
Strong design portfolio with 6+ years design/work experience
Knowledge of current production methods for web, online, email, motion graphics, video, audio and print
Creative/Ad Agency experience
Utility industry experience
Demonstrated skills (samples requested where applicable):
Adobe Photoshop – retouching, color correction, applications of effects, Web page layout/user interface design, slicing and production of finished, optimized graphics
Storyboarding – development of storyboards for videos, etc.
Adobe Illustrator – logo and icon creation, basic illustration, path operations
Adobe InDesign – complex document layout, preparation of files for commercial printing
Adobe Premiere and After Effects – basic video editing, addition of transitions, text, graphics, special effects and audio to create final Web and broadcast-quality videos
Creative concepting – generation of ideas to solve specific marketing- and design-related issues and the ability to sell these ideas to co-workers and clients
Project management – ability to handle multiple assignments, across various media concurrently
Customer service – sensitive to customer needs, input and feedback
Excellent organizational skills – project details, schedules, physical and electronic files on system and servers
Excellent oral and written communication skills
for the job, including work experience and education. Photo/video direction – working with photographers and videographers to capture appropriate imagery
Adobe Dreamweaver – creating, updating and publishing Web pages and html-formatted email
Print process experience – understanding of Pantone and process color printing, requirements and limitations
Adobe Flash – timeline animation, Actionscript programming to create interactive Web and mobile presentations, tools and other content
Microsoft PowerPoint – design/creation of master pages for presentations
Microsoft Word – graphic page layout, mail merge and form creation
Mobile and e-mail marketing experience
Familiar with Sharepoint – document storage and management
Familiar with Workamajig – project management and time tracking tool
Duke Energy - 14 months ago
Duke Energy Carolinas (formerly Duke Power) energizes the Carolinas as well as its parent company's sales. A part of top US power firm...