Are you a creative, driven marketing professional ready to take the next step in your career within CipherCloud - a rocketship company delivering trust in the Cloud?
CipherCloud's most valuable asset- its people. CipherCloud is the fastest growing company in the industry. We are looking for people who are passionate, dedicated, creative, and most importantly innovative that can drive online media, affiliate, and community marketing.
Duties and Responsibilities:
Drive internet marketing strategies to drive increased awareness and customer growth
Develop and present strategies and plans to support each product and attain key metrics for new customers and revenue
Become the key subject matter expert for the company on digital marketing and acquisition strategies and communicate strategies and prioritize actions
Work cross-functionally across teams in a highly collaborative organizational structure, prioritizing projects and getting buy-in across stakeholders
Meet with potential marketing partners and prioritize plans for testing and learning
Conduct strategic tests that validate the channels for current investments and future growth
Experience marketing to cloud based solutions to enterprises.
Knowledge of financial services, and or healthcare, and or public sector industries
Deliver weekly and monthly reporting dashboards and post campaign analysis and learnings to internal teams
Develop presentations for incremental spend and scaling opportunities
Serve as the key subject matter expert across the company for new internet channel opportunities
Drive creative strategy, best practices and messaging for all online media creative such as display banners, blogger content and rich media.
Drive news feed, notifications and important marketing channels like SEO, SEM, and email
Drive Social Media strategy, including expansion of key influencers to follow, developing relevant content and fostering relationships with relevant commentary
Desired Skills & Experience
6-8 years of experience in digital and internet marketing
Quantitative, data driven mentality for measurement and ROI based view of programs
Deep knowledge of all digital marketing tools and models
Reporting models, testing methodologies, data capabilities
Strong knowledge of online ecosystem for tracking and reporting campaigns
Key subject matter expert on the online media landscape and key players
Knowledge of ad technologies, flash, xml, rich media, video and implications of standards across online creative specs
Index Ventures - 17 months ago