Stella & Dot (San Bruno, CA)
Stella & Dot is a global fashion company with offices in the San Francisco Bay Area, New York, London, Canada and Germany. Our mission is to empower women to style their lives with our innovative entrepreneurial opportunity. Our stylists sell our irresistible accessories through in-home trunk shows and via their personal Stella & Dot websites, all with the flexibility of working from home, and a choice to work a few hours a week or make it a full-time career. Our story and products have graced the pages of prestigious business and fashion press ranging from The Wall Street Journal to Vogue. Stella & Dot is private and profitable, and has been named one of Inc 500's fastest growing companies. Our investors include Sequoia Capital and Radar Partners.
The Stylist Marketing Associate is responsible for organizing and maintaining all Stylist marketing tools and business supplies for our independent Stylists. S/he will also support the execution of Stylist marketing promotions and campaigns. This is an important role for the organization given our mission and business model. This is a once-in-a-career opportunity to join a powerhouse brand in the making and take our Stylist marketing program to an entirely new level of scale, creativity and success. The Stylist Marketing Associate will report directly to the Senior Manager of Global Stylist Marketing.
Scope of Responsibilities
Stylist marketing tools and business supplies: Manage and maintain all Stylist marketing materials and business supplies. Organize and maintain the Marketing Materials section of the Stylist Lounge so that Stylists have easy, intuitive access to all marketing materials and business supplies. Assist in the development of marketing collateral and business supplies for Stylists, including digital trunk show invitations, digital images for booking trunk shows, trunk show display signs, Stylist and Hostess Brochures, Starter Kit Components, Getting Started Guides, and Stylist stationary.
Stylist campaign and promotion support: Support the execution of Stylist marketing campaigns and promotions by serving as a liaison between Marketing, Sales (Field Development), Customer Service, eCommerce, Merchandising, International, etc.
Stylist insights and analysis: Participate and support our Stylist Voices program – collecting input from Stylists through bi-weekly focus groups, quarterly surveys and regular phone conversations – and use this input to improve Stylist marketing tools and business supplies.
Competitive assessment Closely monitor competitors’ training, communication and marketing efforts and use insights gained from this process to develop ideas for improving our own programs.
Business impact of promotions/ materials/ programs
Stylist activity and productivity
Quality of implementation (on time, on budget, minimal confusion)
Customer service/ ‘friction’ impact due to programs
Internal (San Bruno and International) partners feedback
Experience & Skills Requirements
Communications – Experienced in developing marketing materials. Proven ability to break down complex messaging into digestible and fun information that is easy for our Stylists to action. Demonstrated experience in writing and editing materials for print and web-based communication vehicles.
Creative Leadership – Ability to come up with out-of-the-box creative ideas and collaborate with creative teams to assist in the development of compelling marketing campaigns.
Cross-Functional Experience –Effective in working cross‐functionally. Able to build consensus through inspiration, influence and strong relationships.
Fashion/Lifestyle Brand Experience – Ideal candidate will have experience performing similar functions at a fashion/lifestyle company. Experience at a fashion or aspirational lifestyle brand highly valued. Understanding of Direct Sales companies or companies that drive revenue through a sales force is valued.
Big & Small Company Experience – Ideal candidate will have experience at both large and small companies to appreciate the disciplined and analytical approach of implementing a complex program while embracing the sense of urgency, innovation and resourcefulness required at a fast-paced small company environment.
Bachelor’s Degree, 1-2 years of professional experience
Attributes and Characteristics
Passion for communication ( effective persuasion using words, imagery, and emotion)
Organized and attention-to-detail (strong tactical execution )
Innovative and creative thinking ( out of the box thinker and problem solver )
Action and Results-orientation ( fast to secure “wins”)
Intellectual horsepower ( fast learner, passion for intellectual challenge)
Resourcefulness ( able to stretch money and people )
Positive can-do attitude ( always ask “how” and not stuck at “can’t”, flexible and adaptive)
Strong relationship management, communication and interpersonal skills ( high EQ and effective influencer )
Independent self-starter ( ability to initiate and lead without requiring day-to-day guidance)