Western Kentucky University Office of Student Publications
Talisman Adviser/Specialty Publications Manager
The Office of Student Publications at Western Kentucky University is seeking a skilled yearbook leader to serve as our Talisman Adviser and Specialty Publications Manager.
The successful candidate will oversee the development, production, printing, and distribution of the Talisman, WKU’s award -winning yearbook since 1924, and work in an advisory capacity to students who have editorial independence in determining the book’s content .
The Talisman is one of the nation’s elite college publications, a member of the Associated Collegiate Press Hall of Fame and the winner of 14 National Pacemaker awards, the highest honors in collegiate journalism.
This person also will work closely with the Director to develop a specialty publications enterprise within the Office of Student Publications to serve the publishing needs of the university and outside entities. In this capacity, the successful candidate will work to develop revenue-stream opportunities to help ensure long- term financial sustainability of WKU’s student publications.
This Office has a strong foundation of professionalism that has helped WKU build a national reputation for excellence. Combined, the Office’s publications – the Talisman, the College Heights Herald newspaper and wkuherald.com – have received 29 National Pacemaker awards, seven Gold Crowns and nine Silver Crowns. The Office of Student Publications provides students with valuable hands-on experience and the opportunity to develop important critical-thinking skills that give them a competitive edge for internships and media-related jobs after graduation. Virtually all students who work in Student Publications get jobs in the industry.
At WKU, our student publications are regarded as a valuable aid in establishing and maintaining an atmosphere of free and responsible discussion of intellectual exploration. In the delegation of editorial responsibility to students, WKU provides editorial freedom and financial autonomy for the student newspaper and financial support for the Talisman yearbook to maintain their integrity of purpose as vehicles for free inquiry and free expression in an academic community.
Primary Duties and Responsibilities:
The following duties are customary for this position, but are not to be construed as all-inclusive. Duties may be added, deleted, and assigned based on management discretion and institutional needs.
-- Acts as adviser to student staff members of the Talisman yearbook, mentoring and coaching on journalism, photojournalism, and storytelling across multiple platforms, including:
o Social media
-- Sustains and supports a climate of professionalism within which learning can take place, allowing
student editors to reach their own balance of freedom and responsibility without prior restraint
-- Participates in the development and selection of nominees for Talisman editor and advises and
mentors the editor on the hiring of student staffers
-- Helps develop a specialty publishing division within Student Publications to serve the publishing
needs of WKU and other entities
-- Works with vendors as necessary to produce content and to publish in print and potentially digital
formats the Talisman yearbook and other publications developed
-- Responsible for promotion of the Talisman among WKU students and distribution of the
completed book once it arrives from the printer
-- Manages the budget for the Talisman to ensure that the book is produced in a cost-effective
manner, on deadline and within budget
-- Works with other professional staff to provide training for student Talisman staffers in
multimedia journalism, including storytelling techniques across platforms, photography, video,
audio, and other skills
-- Works with other professional staff to assess and address technology needs for the Talisman and
for any specialty publications developed
-- Maintains regular office hours and participates in planning activities and events as part of the
Office of Student Publications professional staff
-- Assists and helps lead marketing and creative efforts for the Office of Student Publications
-- Is available to help student journalists as needed, attending editorial board and staff meetings, and
working with vendors. Consults with editor-in-chief on story or design ideas, news judgment,
legal matters, production, and journalistic performance
-- Assists students in preparation of entries for competitions and provides recognition for staff
-- Works collaboratively with all professional staff members of the Office on projects to benefit
-- Other relevant duties as assigned by the Director Qualifications
The candidate will have:
-- A minimum of a Bachelor’s degree in journalism or a related field and demonstrated experience
in producing a yearbook, either as a student or as a professional
-- Demonstrated skills in design and conceptualization of thematic lines of storytelling
-- Demonstrated skills in marketing and creative services that are necessary for promoting the
Talisman and the Office of Student Publications and for developing a specialty publishing unit
within Student Publications
-- Demonstrated abilities in storytelling techniques across multiple platforms (print, online, mobile,
-- A track record of being detail-oriented and self-motivated
-- A visionary approach to student media and an ability to lead toward that vision
-- Excellent interpersonal communication skills with an ability to handle difficult situations with
tact and diplomacy
-- Excellent oral and written communication skills
-- The ability to adjust work schedule as needed for weekend and evening activities
-- The ability and willingness to work with development officer and others on special projects
related to Student Publications
Applications for employment will be accepted electronically only . Interested candidates must submit a letter of application, current resume, and names, addresses and daytime phone numbers of three professional references using the online application process. Please refer to the following website to apply: http://asaweb.wku.edu/wkujobs . For further assistance call (270) 745-5934. Please reference requisition number S3487 . For full consideration, submit application materials on or before January 1, 2013 . Position will remain open until filled.
Western Kentucky University does not discriminate on the basis of race, color, national origin, sex, sexual orientation, disability, age, religion, or marital status in admission to career and technical education programs and/or activities, or employment practices in accordance with Title VI and VII of the Civil Rights Act of 1964, Title IX of the Educational Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, Revised 1992, and the Americans with Disabilities Act of 1990.
Persons with disabilities, who need reasonable accommodations to participate in the application and/or selection process, should notify The Office of Equal Opportunity/Affirmative Action/University ADA Services at (270) 745- 5121, a minimum of five working days in advance.
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