Web Designer
The Lincoln Electric Company - Cleveland, OH

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The Lincoln Electric Company is the world leader in the design, development and manufacture of arc welding products, robotic welding systems, plasma and oxyfuel cutting equipment. Recognized as the welding experts, Lincoln products are manufactured in over 40 manufacturing plants and facilities in 19 countries and a worldwide network of distributors and sales offices covering more than 160 countries.

Lincoln knows our strength as an industry leader begins with selecting the very best individuals to join our team of professionals. At Lincoln Electric, you have the opportunity to design your future and achieve a fulfilling career. If you’re up for the challenge, consider the possibilities.

As a member of our U.S. Marketing Communications team, the Web Designer position will have the following responsibilities:

· Create, edit, and modify website graphics for use on Lincoln Electric website, online ads, and other media

· Create, edit, and update site copy

· Update Product Catalog with copy revisions, imagery, etc

· Maintain content including metadata and file access permissions in the Marketing Center on myLincolnElectric.com:

o Document Library

o E-Mail Library

o Literature Request Form

o Image Library

· Assist with graphics and content creation of online newsletter

· Manage promotion area on myLincolnElectric.com home page

· Manage metadata on web pages and posted files for best results on all search engines

· Generate reports on site traffic, top pages, and other business metrics

· Work with IT and/or vendor on web-based projects

Requirements

· Five years professional-level Web Design and Development experience

· Bachelor’s degree or equivalent in Graphic Design, Marketing, or another discipline emphasizing high-level visual communication

· Excellent organizational and problem-solving skills

· Proficiency in Photoshop, Illustrator, and HTML editors such as Dreamweaver

· Familiarity with content management tools ( e.g. Microsoft Office SharePoint Server)

· Ability and interest in writing marketing content

· Thorough knowledge of Internet and Internet technologies including CSS3, HTML5, java script, and XML

· Working knowledge of MS Word, Excel, and Access

· Experience with Adobe Photoshop or similar photo editing software

· Experience with web analytics tools such as WebTrends and Google Analytics

· Excellent verbal and written communication skills to correspond and interact with internal personnel and outside agencies

· Working understanding of welding and welding industry a plus

· Bi-Lingual ( English/Spanish) a plus

The Lincoln Electric Company - 11 months ago - save job - block
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