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Director of Employer Brand

Talent Branding and Attraction Strategist

Austin, TX


Authorized to work in the US for any employer

Work Experience

Director of Employer Brand


September 2015 to Present

I lead employer branding strategy at Indeed. From job descriptions, to employer branding videos and enablement tools, my team supports global talent attraction and hiring for the number one job site in the world.

Global Sourcing and Employer Brand Leader

San Francisco, CA

January 2015 to September 2015

I led sourcing and employment branding teams for global corporate hiring at communications API provider Twilio. This means telling the employment story to help drive candidate traffic for the growing startup.

Sourcing Executive


2013 to 2015

I help solve talent sourcing and attraction challenges for RPO clients. I implement alternative talent supply solutions, initiatives, programs, processes and tools. I also help develop and implement business solutions as a Sourcing Science team resource and am responsible for program strategy and training.

Global Social Media Strategy Manager


2011 to 2013

I led social recruiting and employment branding for corporate talent acquisition at Aon and its business units within the United States, Canada, the United Kingdom, and India.

Director of Employment Branding Programs


2006 to 2011

Implemented clients' candidate sourcing and employment branding initiatives. 
Managed production team and direction of award-winning recruitment videos and direct marketing campaigns as the in-house agency of record.

Talent Brand Manager


2004 to 2006

Developed and implemented online recruitment marketing strategies for the company's partners and clients. Managed corporate web presence, new product development, product marketing and recruiting events to drive qualified candidate traffic.


Some college


Candidate Sourcing, Recruitment Marketing, Social Recruiting, Employer Brand Strategy


Huffington Post - 100 Most Social HR Experts on Twitter


Telly Award for Commercial Video Production


Writing, Production & Direction of Recruiting Video "Why Superior"